Remove user-generated
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The real and complete history of social media marketing

illumin

AOL grew exponentially and by 1995 had an estimated 3 million users worldwide (thanks to an aggressive floppy disk campaign spanning years), interacting through email, forums, and chat rooms. This let advertisers easily target Facebook users based on age, location, and interests. In 2007 to 2008 Twitter also introduced Promoted Tweets.

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The FASTForward Blog " Managing Personal Knowledge: Setting a Foundation for Transformation? : Enterprise 2.0 Blog: News, Coverage, and Commentary

Buzz Marketing for Technology

May 2, 2007 at 2:45 pm. · It is the younger generation that Tom mentions as possible change agents who use web 2.0 s companies can use technology to place users in control of information, and is home to ongoing discussion about the user revolution and Enterprise 2.0 Supernova 2008 - Interview with Umair Haque.

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BMJ blogs " Blog Archive " Richard Smith: Get with Web 2.0 or become yesterday's person

Buzz Marketing for Technology

The reasons, said the manager of the project, are generational, educational, cultural, linguistic, and psychological. June 10th, 2008 at 1:17 pm. As expected, students were the highest users but we were surprised by the enthusiasm of many older doctors. June 10th, 2008 at 1:31 pm. June 10th, 2008 at 3:41 pm.

Web 2.0 100
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Digital Marketing in the 2000s: What Was It Like?

SnapApp

Marcus Sheridan of River Pools and Spas is an early pioneer in this realm: He used his company blog to answer consumer questions, and found that it worked well for traffic generation (because the posts ranked well in search results.) Source: kissmetrics.com. . Popularity of podcasts continued to grow quickly as the 2000s rolled on.

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Alterian Pushes Into Social Media Management with Techrigy Acquisition

Customer Experience Matrix

Although other marketing automation vendors like Unica and SAS are generally more expansive, Alterian has been particularly aggressive about integrated customer management. Previous acquisitions include Web content management (MediaSurface, 2008), contact optimisation (Campaign Calculus 2.0, microblogs (Twitter, Friendfeed , etc.),

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The Changing Rules of B2B Marketing

Paul Gillin

Dell conceived of the community in 2007 as a way to enhance loyalty among its largest customers. In 2008, about 100 people visited the site every day. Those sales are generated by the affinity that the staff has developed with these key corporate customers. It’s a camaraderie that is nurtured by personal contact.

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How NOT to pitch a blog | Online Marketing Blog

Online Marketing Institute

Home About Resources Archives Subscribe Consulting Contact How NOT to pitch a blog 29 Comments | Posted by Lee Odden on Aug 29th, 2007 in Blog Marketing , Blogging , Online Marketing , Online PR In the past I’ve written about blogger relations offering tips on how marketers or PR professionals ought to present their story ideas to bloggers.