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Hard Data to Justify Your Marketing Automation Investment

Customer Experience Matrix

This paper contains step-by-step instructions for building a business case and even a link to a slide deck you can use as a template. It includes five pages of properly sourced industry statistics from Aberdeen , Forrester , Gartner and SiriusDecisions. Statistics include: • 16.5% Statistics include: • 16.5%

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Gene Carr's Patron Technology Blog

Buzz Marketing for Technology

April 2008. March 2008. February 2008. January 2008. December 2007. November 2007. October 2007. July 22, 2008. July 17, 2008. Fewer and fewer are picking up the paper rushing to read a symphony or theater review, or to plan their cultural outings using the weekend listings section.