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Activate Acquires Green Leads

Smashmouth Marketing

Back in 2007, Linda and I had no idea we would have built a global pipeline generation company that the Fortune 1000 and some of the biggest tech firms in the industry would trust to generate their sale pipeline from high level Ideal Customer Profile leads (ICPs) to booked and confirmed Sales Qualified Leads (SQLs, or appointments).

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Uncommon Thinking for B2B Authors

B2B Digital Marketer

One such way of doing non-traditional marketing is through book publishing. Books are a great way to establish authority and credibility. In this episode, Jim Knight discusses how to use book publishing and authorship as a way to do marketing differently using uncommon thinking, and doing things in a nontraditional way.

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Technology PR Sessions at 2008 PRSA Conference

WriteSpark

» Technology PR Sessions at 2008 PRSA Conference.   Several sessions at the 2008 PRSA conference, scheduled for October 25-28 in Detroit, look particularly relevant for those of us involved in PR for technology products and services: "Word of mouth" marketing and many social media sessions. Books by Janice King.

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Stop Storytelling to Make More Sales

B2B Digital Marketer

Kate DiLeo, the “accidental brand strategist,” embarked on her branding journey while navigating her first sales job amid the market crash of 2007 and 2008. Faced with the challenge of meeting quotas, Kate quickly grasped the importance of a compelling and authentic message to cut through the clutter and engage prospects.

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Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki

Buzz Marketing for Technology

Personal KM; KM Business Case; KM, culture and compromise; KM Books Wiki. 18 April 2007, 06:03 PM. KM Question, Blog, Link, and Book of the Week. [ 2, 181-188 (2007). KM Book of the Week. KM Books Wiki created by Matt Moore. Recommended Books. Denhams 5 KM books to pitch. Gurteen KM Book List.

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Best of 2008: Amusing, Creative and Just Plain Odd

Webbiquity

I hate to kick that dead dog again, but it sucked in 2007, it sucked in 2008, and it’ll continue to suck wind in 2009.&#. The Freakiest Ads of 2008, Final 4 by AdFreak. Top 21 Signs You Need a Break From SEO (2008 version) by Small Business Search Marketing.

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Introducing Users to the Concept of Meeting Workspaces in MOSS 2007 | NetworkWorld.com Community

Buzz Marketing for Technology

Friday, June 27, 2008. Introducing Users to the Concept of Meeting Workspaces in MOSS 2007. Submitted by Susan Hanley on Fri, 03/14/2008 - 4:37pm. Read more about: MOSS 2007. Book giveaway. She is co-author of Essential SharePoint 2007: Delivering High-Impact Collaboration. Read a free chapter of the book.