Online Marketing Institute

AUGUST 14, 2011

This entry was posted on Friday, August 12th, 2011 at 5:08 am and is filed under Altimeter , Social Media Measurement. The more you share it, the easier it is for us to produce more. Read Susan’s post announcing this report. I’ll link to posts that add to the discussion below. Will send you a ping.

Analytics 40

Analytics Top of Funnel Research Webinar Metrics 40

Rain: The Growth Agency

DECEMBER 14, 2020

Tour, 2003 and 2008 matches between the United States and Mexico, and the 2005, 2007, 2009, 2011 and 2019 CONCACAF Gold Cups. Founded in 2011, Impression Sports is one of the leading firms in the business, led by its staff’s widespread industry experience and results-driven approach.

Advertising Agencies 40

Advertising Agencies Paid Search Agency Ad brokers Lead Ranking 40

ClickZ

JANUARY 29, 2020

After IBM, I got bit by the startup bug again and served in a few chief marketing officer roles at Systinet, which was acquired by Mercury Interactive, and JackBe, which was acquired by Software AG, before coming to Acquia, first in 2008 and again in 2016. I first joined Acquia in 2008, leaving in 2011 to run a non profit.

Enterprise Management 70

Enterprise Management Work Management Marketing Management CMS Development 70

Marketing Insider Group

OCTOBER 21, 2015

Amber van Natten is Managing Editor at NewsCred in NYC and Razin Mustafiz is a Product Manager at NewsCred in Dhaka. Methodology: Content Marketing Technology Startups Considered. CrunchBase. https://www.crunchbase.com/organization/skyword. 11,000,000. 24,246,000.

Marketing Management 100

Marketing Management Marketing Budget Content Marketing Paid Search Agency 100

Outgrow

MAY 23, 2022

We had our first event, content marketing world in 2011. Joe Pulizzi: So yeah, I mean, let’s see, we started the business in 2007 and in 2008, 2009, we started our, our research project. So we created Orange Effect Foundation to do that started in 2007, 501(c)3 in 2014. It really started to take off.

Content Marketing 52

Content Marketing Work Management Personalization Lead Ranking 52

Paul Gillin

JANUARY 24, 2013

A popular speaker and writer, he has addressed more than 150 conferences and groups and published more than 200 articles about social media marketing since 2008. At the time of its sale to Oracle in 2011, it had more than 2,000 large customers, 1,100 employees and $225 million in annual revenue.

Press 50

Press Peer-to-peer Amazon BtoB 50

Hubspot

MARCH 21, 2014

— Diana Urban (@DianaUrban) April 25, 2008. — John Green (@realjohngreen) December 11, 2008. — Laura Fitton (@Pistachio) April 5, 2007. — Brandon McCarthy (@BMcCarthy32) February 28, 2011. Remember when Facebook used to have you write your statuses in the third person? Million Followers.

Social Networks 28

Social Networks Twitter Hubspot Network Marketing 28

Hubspot

APRIL 5, 2011

Companies spent 17% less on trade shows in 2009 verses 2008 4. Join us for Marketing Transformation week, April 4-8, 2011 for the chance to win exciting prizes. 1 Pew Internet & American Life Project, May 2010 2 Marketing Sherpa, March 2007 3 HowToTV, April 2008 4 2009 Exhibit Marketing Survey 5 The Nelson Company, November 2010.

Allocation 28

Allocation Inbound Marketing Paid Search Agency Telemarketing 28

Hubspot

AUGUST 4, 2011

They have been studying US colleges and universities and their use of social media since the 2007-2008 academic school year. They report that in 2010-2011, 100% of colleges and universities are using some form of social media.

Social Media 28

Social Media Media Leads Lead 28

The ROI Guy

JULY 19, 2012

Sources: Neuromarketing: Understanding the Buy Buttons in Your Customer's Brain by Patrick Renvoise and Christophe Morin (Oct 2, 2007) Buyology: Truth and Lies About Why We Buy by Martin Lindstrom and Paco Underhill (Oct 21, 2008) How We Decide by Jonah Lehrer (Feb 9, 2009) Buyology: Truth and Lies About Why We Buy by Martin Lindstrom and Paco Underhill (..)

Personalization 40

Personalization Peer-to-peer Marketing Proposals Differentiation 40

Hubspot

APRIL 20, 2016

When it was initially released in 2011, Snapchat was an instant favorite among teenagers, largely due to the fact that content would disappear after being viewable for only a brief amount of time. I haven't seen this much consumer attention on one social platform since early 2007 and 2008 with Twitter.". The Scoop on Snapchat.

Classified Ads 28

Classified Ads Advertising Agencies User-Generated Content Social Media 28

Hubspot

APRIL 24, 2015

In 2007, she was the youngest contestant to win American Idol at just 17 years old. She went on to sing that hit 2008 song "No Air" with Chris Brown, which sold over 3.5 Then, around 2011, she kind of dropped off the map (musically, that is). Remember her? million copies. Image Credit: Zimbio. Remi's goal for Sparks?

Planning 28

Planning Campaigns Advertising Agencies First-Mover Advantage 28

The ROI Guy

JANUARY 17, 2011

Monday, January 17, 2011 Value Selling Tools and the Buying Lifecycle With two economic downturns in the past ten years, buyers are more frugal than ever, demanding that each investment help them do-more-with-less, provide a bottom-line impact, and deliver superior value. CIO Priorities for 2011 Indicate Continued Frugaln.

Budget Programs 40

Budget Programs Marketing Automation Services Enterprise Management ROI 40

Hubspot

NOVEMBER 11, 2012

He served from 2002-2008 in the Navy Band in Washington, D.C., He served from 2002-2008 in the Navy Band in Washington, D.C., mobile local advertising will grow from its $664 million number in 2011 to $5.8 performing at concerts and ceremonies throughout the D.C. performing at concerts and ceremonies throughout the D.C.

Paid Content 28

Paid Content Mobile Marketing Paid Search Agency Cost Per Click 28

Hubspot

OCTOBER 1, 2014

2007: Spending Check. In 2007, the pharmaceutical industry spent a total of $5 billion on direct-to-consumer marketing. Also in 2009, direct-to-consumer marketing spending for the pharmaceutical industry dropped for the first time since the late 1990s -- from $5 billion in 2007 to $ 4.5

Paid Search Agency 28

Paid Search Agency Advertising Agencies Terms and Conditions Act-On 28

The ROI Guy

FEBRUARY 4, 2009

IT budgets for 2009 are contracting even further from the modest forecasts for 2008, which are being trimmed even as this is being written. Estimate the Benefits of Windows 7 Professional Social Media ROI a Requirement for 2011 Alinean Research Reveals Best Practices to Fight F. CIO Priorities for 2011 Indicate Continued Frugaln.

Enterprise Management 40

Enterprise Management Work Management Marketing Automation Services Marketing Management 40

Atomic Reach

JANUARY 3, 2019

From there he started his own consultancy in 2008 that grew from 40 cents in revenue to eventually working with Salesforce, IBM, Ford, LG, Coca-Cola, and Intel. In 2003, he founded SEOMoz, in 2011 he co-founded Inbound.org, and in 2014 he came back to the SEOMoz (now known as Moz) to further contribute to its development.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

Hubspot

FEBRUARY 20, 2015

In 2008, General Mills paired gluten-free editions of its well-known Chex cereals with a major marketing effort. Take Starbucks, for example, which bought Evolution Fresh for $30 million in 2011 in an effort to enter the health and wellness industry.

Marketing & Strategy 28

Marketing & Strategy Marketing Strategy Planning Paid Search Agency 28

Martech Advisor

FEBRUARY 4, 2020

On May 24, 2007, Mark Zuckerberg announced the Facebook Platform at the Facebook F8 conference. In November 2007, Facebook launched Social Ads that allowed marketers to serve targeted ads to their potential customers. Facebook acquired a mobile messaging app called Beluga in March 2011. The lawsuit was settled in June 2008.

Facebook 134

Facebook Advertising Agencies Paid Search Agency Mobile Advertising 134

Hubspot

APRIL 17, 2013

Husband-and-wife team Chris and Sharon Pastore of Havertown, PA founded Main Line Family Law Center, LLC in 2011 to provide painless legal assistance for couples going through separation and divorce. Keep in mind, this all happened after the 2008 banking crisis and a volcanic eruption in Iceland. Even better?

Paid Search Agency 28

Paid Search Agency Inbound Marketing Enterprise Management Marketing Budget 28

Oktopost

AUGUST 15, 2022

2007 brought the first realistic monetization of social media platforms, with Facebook announcing the launch of the Facebook Ads platform. Over 2008 and 2009, Facebook and Myspace continued to soar, earning millions of unique users across the world. No one expected Facebook to become the 7th most valuable brand in the world in 2022.

Social Media 174

Social Media Media Lock-In Budget Programs 174

Martech

FEBRUARY 24, 2022

Atlanta-based CallRail was founded in 2011. Severna Park, Maryland-based CallTrackingMetrics was founded in 2008. Santa Barbara, California-based Invoca was founded in 2008. London-based Iovox was founded in 2007. For information on pricing and a deeper feature breakdown, download the MarTech Intelligence Report.

Marketing Attribution 98

Marketing Attribution Marketing Automation Services Enterprise Management Work Management 98

Online Marketing Institute

MARCH 30, 2011

As we fast forward to 2011, content curation techniques are now a key part of content marketing itself. « 3 Things Content Marketers Can Learn from Howard Stern 2 Comments Marcus Sheridan Posted March 30, 2011 at 3:50 pm | Permalink Another forward thinking post Joe. Bookmark the permalink. Good stuff man.

Curation 40

Curation B2B Thought Leadership Content Privacy Policies 40

US Data Corporation

SEPTEMBER 19, 2019

First quarter 2011 sales for BK were down 6%, and while we don’t think it’s fair to lay it all at his throne, the King certainly hasn’t been helping matters. The campaign was officially cut in August, 2011. Who wants to wake up in bed next to a guy with a head the size of the Elephant Man’s?

Paid Search Agency 75

Paid Search Agency Marketing Budget Creation Marketing Budget Opt-out 75

US Data Corporation

SEPTEMBER 19, 2019

First quarter 2011 sales for BK were down 6%, and while we don’t think it’s fair to lay it all at his throne, the King certainly hasn’t been helping matters. The campaign was officially cut in August, 2011. Who wants to wake up in bed next to a guy with a head the size of the Elephant Man’s?

Paid Search Agency 75

Paid Search Agency Marketing Budget Creation Marketing Budget Copyright 75

US Data Corporation

SEPTEMBER 19, 2019

First quarter 2011 sales for BK were down 6%, and while we don’t think it’s fair to lay it all at his throne, the King certainly hasn’t been helping matters. The campaign was officially cut in August, 2011. Who wants to wake up in bed next to a guy with a head the size of the Elephant Man’s?

Paid Search Agency 68

Paid Search Agency Marketing Budget Creation Marketing Budget Copyright 68

Hubspot

JUNE 5, 2014

While stylistically similar to 2008''s look, the 2009 iteration of the homepage is more focused and more actionable. That''s how we distinguished ourselves from the competition with our 2011 redesign. Is it just me, or does the jump from 2011 to 2012 seem like giant step forward in terms of having a modern, beautiful homepage design?

Wiki 28

Wiki Marketing Websites Marketing & Strategy Hubspot 28

Hubspot

JANUARY 30, 2017

The first iPod was released in 2001 , followed by the MacBook Pro in 2006 and the iPhone in January 2007 -- all of which would have huge implications for the widespread idea of productivity. 2008 - Present. Search Engines That Talk -- and Listen.

Product 36

Product Work Management Ad Exchange Marketing Management 36

Online Marketing Institute

NOVEMBER 1, 2010

This is set to reach 12% by 2013 Source : AMR International B2B Online Marketing Assessment and Forecast to 2013 US business-to-business (B2B) advertising and marketing spending will increase by 0.8% this year, to $129 billion Interactive spending will climb 9.2%, to $51.5

Statistics 40

Statistics B2B Marketing Top of Funnel B2B 40

Online Marketing Institute

JANUARY 4, 2011

Marketingsherpa Blog : » Most-tweeted Blog Posts of 2010: Blogging for prospects, making social and email work together, email marketing optimization, and more Says: January 4th, 2011 at 3:03 am [.] Sutton Anne Holland Brad Bortone Chris Heine Daniel Burstein David Kirkpatrick David Meerman Scott Jen Doyle Jeanne S. Warren, RI 02885.

B to B 40

B to B Blogger B2B Thought Leadership RSS 40

Vidyard

OCTOBER 19, 2016

The partnership only fuelled YouTube’s growth, adding advertising features to generate revenue, and bringing so much attention to the platform that in 2008 some experts feared YouTube would collapse the entire internet infrastructure by simply being too big for it to handle.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Webbiquity

JANUARY 17, 2011

5% of Americans had heard of Twitter in 2008; that figure rose to 87% last year. Email open rates continue to decline from 14% in the second half of 2007 to just 11.2% It’s Budget Season – B2B Marketing Budget Trends for 2011 by Everything Technology Marketing. Twitter has the fifth oldest. There are 1.5

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Biznology

DECEMBER 20, 2017

Millennials don’t think so, especially after the 2008 recession. A 2015 Reason-Rupe poll found that 58% of millennials approved of socialism, which was an increase from a 2011 Pew Research poll that found 49% had a positive view of it. The 2008 recession exacerbated this view.

Branding 116

Branding Brand Identity Enterprise Management Paid Search Agency 116

The ROI Guy

SEPTEMBER 10, 2010

Friday, September 10, 2010 IT Budgets into 2011 - Robbing Peter to Pay Paul? This continues a trend Gartner has observed since 2008 as larger IT organizations started reducing their resource requirements through consolidation, waste elimination and other measures. CIO Priorities for 2011 Indicate Continued Frugaln.

Budget Programs 40

Budget Programs Marketing Budget Work Management Marketing Management 40

Single Grain

JULY 21, 2020

History: Dropbox was founded by MIT students Drew Houston and Arash Ferdowsi in 2007 after Drew constantly forgot to bring his USB flash drive to class. The company was officially launched in 2008 at the TechCrunch Disrupt conference. B2B or B2C? B2B or B2C?: million subscribers stayed.

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Online Marketing Institute

DECEMBER 13, 2010

2011 and the Future of the Blogosphere Blogging will continue to evolve, gaining importance as time goes on. In 2011 the social media landscape will undergo an interesting transformation as it ushers in a genre of information commerce and the 3C’s of social content , creation, curation, and consumption.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

Hubspot

DECEMBER 16, 2014

Phase 0 (2006-2007): Building Our Opt-In Email List. Phase 1 (2007-2009): Starting With a Simple Lead Gen Playbook. November 2008 was a blowout lead gen month. Phase 3 (2010-2011): Email Automation and Testing. We thought it''d be fun to look back at its changes over the years. Lesson Learned #4: More content, more leads.

Top of Funnel 28

Top of Funnel Hubspot Webinar Metrics Email Marketing 28