Sat.Dec 22, 2012 - Fri.Dec 28, 2012

Writing on the Web

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5 Reasons to Hire a Content Marketing Writer for Your Business

Writing on the Web

“ Content is king. ” Bill Gates said it, so it must be true. Gates uttered this one-liner way back in 1996, but the flurry of updates to Google search algorithms during 2012 has ensured that his words still resonate. Most businesses (be they blog owners, start-ups, or established brands) now know that if they want a competitive advantage, they have to keep information-hungry customers in a ready supply of fresh, relevant, and interesting content.