Why NOT to Publish an Audio or Video Transcript
WriteSpark
JANUARY 19, 2010
This may be marketing heresy today, but I much prefer to read an online article or transcript than to watch a video or listen to a podcast. In part it is because as a writer, I certainly have a bias for the written word. But the primary reason I like text: It allows me to save time by skimming the content for information of interest. Contrast this with waiting for a media file to download, the player to open, then having to view or listen to all or most of the file before I can determine if it c
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