What Works - What Doesn't

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What's on CIO's Minds: Data, Governance and of Course AI

What Works - What Doesn't

MIT’s Sloan CIO Symposium always provides a strategic, high level overview of the business and technical challenges facing chief information officers. At this year’s event the central role of data, the specter of increased rules and regulations and of course everything AI were top of mind. Among the highlights: Governance and management of fast-changing technology.

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Five Tips: Hiring Freelancers to Polish an RFP Response

What Works - What Doesn't

Your sales team just shared a juicy request for proposal (RFP) and you’ve only got three weeks to respond. You have to corral information about pricing, terms and conditions, bios of the delivery team, and descriptions of your products and capabilities from multiple global teams. And you need to deliver a professional-sounding document, although none of your subject matter experts were hired for their writing skills.

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ChatGPT Can't Replace Me. Yet. Maybe

What Works - What Doesn't

I’ve been watching AI-powered writing platforms for years and never felt they could replace a human. But when I heard all the hype, and saw some examples, of what the ChatGPT AI writing model could do, I got more worried. ChatGPT (Generative Pre-trained Transformer creates clear, well-written prose that includes human-sounding insights and real-world examples.

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Enough About Us! How to Tune Pitch Decks for the Reader

What Works - What Doesn't

Of the hundreds of pitch decks I’ve seen as a trade press editor, too many left me waiting until slide 26 for a clue about the company’s value proposition, or even a clear description of their product or service. That’s because their creators were too focused on their own approach to the market, and too little on what the reader needs to know. Here are five ways to focus your decks on each class of reader so you’re sure they’ve gotten your message.

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Mine the Past for IT Thought Leadership

What Works - What Doesn't

We often think thought leadership requires uncovering some fundamental new truth about the universe, proving it is correct, and showing how to get there. That’s a heavy lift, and it’s not always possible – or even necessary. Sometimes, just having been around the industry, seeing a thing or two, and applying that historic perspective to a new issue is enough.

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Can You Find the Media Contact on Your Web Site?

What Works - What Doesn't

After many years producing mostly marketing content for vendors, I’m finding myself doing more technology reporting. That means reaching out to IT vendors for their take on industry trends or customer references. That is, when I can find a human being to email. In the several years I’ve been away from the reporting game, it seems someone removed many of the “press contact” links on vendor home pages.

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Enterprise Architecture in the Agile Era: Less Policing, More Coaching

What Works - What Doesn't

Who says EA is too rigid for transformation? Modern agile enterprise architects start small, deliver value quickly, and collaborate with product teams. When Adrian Jones became the sole enterprise architect for fast growing diagnostics giant SYNLAB in 2018 he knew the traditional, bureaucratic approach to EA he had seen in the past wouldn’t work. Jones, SYNLAB’s group head of enterprise architecture, needed to quickly gather and analyze enough information to deploy new systems across hundreds of