Webbiquity

APRIL 18, 2024

Guest post by Eduard Klein. Business process automation is, hands down, one of the best technological innovations to come along in decades. Humans have spent way too much time doing repetitive tasks that do not require our expertise. These tasks take time away from the value we could potentially be adding in our business. Image credit: Mikael Blomkvist on Pexels This also applies, of course, to B2B marketing.

Marketing Automation Services 155

Marketing Automation Services Ideal Customer Profiles Efficiency Marketing Automation 155

Webbiquity

APRIL 23, 2024

Guest post by Eduard Klein. In B2B marketing, with the constant pressure to “do more with less,” optimizing return on investment (ROI) is crucial, especially regarding brand awareness. Image credit: Pixabay on Pexels You’ve probably seen studies and statistics on the enormous ROI (return on investment) that email marketing for B2B delivers compared to other tactics.

B2B Marketing 143

B2B Marketing Marketing Automation Services Allocation Work Management 143

Webbiquity

APRIL 4, 2024

Contributed post. The business world is entering a new technological era. We’ve seen the industrial revolution, then the digital revolution, and are now on the cusp of a new revolution in technology. Image credit: StartupStockPhotos on Pixabay But what shape will it take? Here’s a look at five technologies making the biggest waves, and how they can benefit your business.

Marketing AI 172

Marketing AI Salesforce.com Enterprise Management Internet Marketing 172