It’s All About the Landing Page
The Effective Marketer
SEPTEMBER 12, 2011
Surprising results from eConsultancy’s recent survey on the use of QR Codes showed that: 64% of consumers don’t know what QR Codes are. Of the consumers that know what QR codes are, only 11% have used them. Of those that have used QR codes, 20% think they don’t really offer any advantages and don’t expect to use them in future. Yikes! The survey goes on to point out that marketers have to be innovative and think outside the box when it comes to using QR Codes: “Don’t rel
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