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Wed.Aug 10, 2011

The Effective Marketer

Principles of Great Content Marketing

The Effective Marketer

AUGUST 10, 2011

Whether creating a Whitepaper, an eBook, a new Email Marketing campaign, a web page, or any other type of marketing content there are a few basic principles you should follow: Is it simple? Is it timely? Will it solve a problem? If you can answer “yes&# to all three questions above, you’re on the right path to coming up with great content.

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