| | | Stories that Sell | | | | 5 articles |
| Page 1 of 1 | Previous | Next | STORIES THAT SELL JANUARY 8, 2013  Customer Videos 101: How to Score a Killer Sound Bite People seem SO articulate on television, right? News flash: We’re not including Honey Boo Boo here.) Flip on the Amazing Race, Real Housewives, or the Voice - and you rarely see any of the characters stumble, stutter, or slur. In fact, they keep us on the edge of our seats with their riveting sound bites. Truth – these people are rarely this articulate in real life. Excited? Positive? | STORIES THAT SELL FEBRUARY 21, 2013  Being a Successful Freelancer: 25 Things I Learned the Hard Way Normal. false. false. false. EN-US. mso-add-space:auto;line-height:normal">. mso-add-space:auto;line-height:normal">. mso-add-space:auto;line-height:normal"> “If it was easy, everyone would do it.” ” mso-add-space:auto;line-height:normal">. mso-add-space:auto;line-height:normal"> I’m not sure who said that, but file it under quotes that are wise, but still hard to accept. | | | | | |
| STORIES THAT SELL MARCH 26, 2013  Calling ALL Customer Reference Programs – Become Relentlessly Efficient Normal. false. false. false. EN-US. guest post by Jamie Diamond. Do you lead an intergalactic customer reference program for a Fortune 500 company, or maybe you’re the one-stop-shop, all things customer reference at a start-up? Based loosely on the book, The 4- Hour Workweek , by Timothy Ferriss, the following tips are for reference pros desiring to become RELENTLESSLY EFFICIENT. | STORIES THAT SELL FEBRUARY 13, 2013  An On-Ramp to Writing Better Case Studies Have you ever tried to drive in an unfamiliar place - especially at night - and just couldn't get your bearings? Even if you have a map or trusty smart phone, you can still get lost in new territory. Pull over, stop and take the time to study the map more thoroughly. Just as in driving, writing for a new client and brand-new subject matter can be equally disorienting. Who uses them? | STORIES THAT SELL JANUARY 23, 2013 No-Cost Webinar: 6 Traits of Case Studies that Compel & Sell A Free Webinar. Traits of Case Studies that Compel and Sell: How Writers Can Deliver Stories That Sell. Customer case studies are a hot area for freelance writers. LOTS of organizations are capturing the success stories of their happy customers - and turning to freelance writers to help them do so. It's fun work that's never the same, and it's lucrative. The typical 2-page case study commands $1000-$1500, on average. As a writer, how can you deliver case studies that resonate with the audience - and sell for your clients? In an upcoming, 1-hour, free webinar on Feb. Learn more or register now | |
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