Smashmouth Marketing

OCTOBER 4, 2009

This past week on Focus.com , there was an active discussion regarding if we Should or Should Not leave a voicemail when tele prospecting. The opinions are varied, but for those of us in the business, I thought we should put some stats behind the argument. Hence, time for a LinkedIn Poll. I've setup a non-targeted poll, below, and I've also paid for a random C/VP targeted poll.

Cold Calling 122

Cold Calling B2B Sales Stats Linkedin 122

Smashmouth Marketing

OCTOBER 6, 2009

In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., an information technology research and advisory company. Fouts presented yesterday in Boston. Mike: You're presenting on the use of social media in communications. (I'm assuming you are talking Marcom?

Gartner 116

Gartner Social Media Social Marketing Planning 116

Smashmouth Marketing

OCTOBER 8, 2009

In the fourth of a series of Thought Leader interviews for MarketingSherpa's 6th Annual B2B Marketing Summit 2009 , we talk to Richard Fouts, research director at Gartner, Inc., an information technology research and advisory company. Fouts presented yesterday in Boston. Mike: You're presenting on the use of social media in communications. (I'm assuming you are talking Marcom?

Gartner 116

Gartner Social Media Social Marketing Planning 116

Smashmouth Marketing

OCTOBER 7, 2009

We've just migrated the Green Leads site and the Smashmouth Marketing Blog over to a new platform from Hubspot. Tons of great features and inbound marketing goodness, but unfortunately, the one thing we can't do is redirect our old RSS feed. So our new RSS feed is below: New RSS Feed (set it up in your reader - now) This page will stay up for a few weeks, and we'll republish it to ping your reader a couple times, but eventually, damphousse.org will also be forwarded.

RSS 100

RSS Inbound Marketing Tagging Hubspot 100

Smashmouth Marketing

OCTOBER 5, 2009

You heard it here first on October 3, 2009. Green Leads' new service offering: Unified Demand Gen SM - noun (y??'n?-f?'d·di-mand·jen): 1. The efficient use of inbound marketing and outbound marketing techniques to maximize lead generation. 2. Essential b2b lead generation best practices. Inbound Mafia, Outbound Mafia.we're all one family. How many analysts do I have to work with to get it to be a buzzword?

Demand 100

Demand Inbound Marketing Lead Generation Efficiency 100

Smashmouth Marketing

OCTOBER 5, 2009

This past week on Focus.com , there was an active discussion regarding if we Should or Should Not leave a voicemail when tele prospecting. The opinions are varied, but for those of us in the business, I thought we should put some stats behind the argument. Hence, time for a LinkedIn Poll. I've setup a non-targeted poll, below, and I've also paid for a random C/VP targeted poll.

Stats 100

Stats Opinions Linkedin B2B Sales 100

Smashmouth Marketing

OCTOBER 5, 2009

I know my colleagues in the sales consulting industry are going to fill this page with comments telling me why their Lead Gen Tip of the day would be to craft the perfect voicemail script. My response is -- Don't Bother. As a result of the recent question on Focus.com regarding "should we leave a voicemail?" we decided to conduct a LinkedIn poll asking only C/VP level respondents (our appointment setting targets) what they do when they receive a well crafted voicemail that is sales oriented: The

Lead Generation 100

Lead Generation Tips Lead Gen Leads 100