December, 2010

Smashmouth Marketing

article thumbnail

B2B Marketing Experts Have a Chance to Give During the Holidays

Smashmouth Marketing

B2B Marketing Experts have an ideal opportunity during the Holiday Season to do some old fashioned "feel good" marketing and help some folks along the way. Green Leads ran two internal contests that resulted in charitable giving. Toy drive. We ran a contest last week during a one hour ConnectAndSell session. For each appointment booked during the session, Green Leads bought a toy for our local toy drive run by some friends at the Lawrence Police Department.

article thumbnail

Inbound Marketing Gurus -- Where's All The Outbound Marketing Goodness?

Smashmouth Marketing

Inbound Marketing is all the rage these days, and why shouldn't it be? It works, right? At least, that's what HubSpot clients are saying (and we're clients, so I can vouch for it). Inbound Marketing's goal is to pull potential customers in by all different methods, whether it's compelling content, savvy SEO execution or community interaction via social media.

article thumbnail

Event Marketing Works, but ONLY if Vendors Add Value

Smashmouth Marketing

I've recently been on the conference circuit, speaking and tweeting whatever sales and marketing goodness I can find. One topic that came up at each conference was the quality of the content presented by the various speakers. Some sessions were brilliant; some were nothing more than veiled commercials. The key as an attendee is to be able to pull the brilliant content out of the commercials.

Vendors 148