Smashmouth Marketing

JULY 30, 2009

Jill is going back to the Outbound Marketers when it comes to dating. Who do you date? Inbound or Outbound? Tags: cartoons outbound inbound marketing b2b sales2.0 inside sales.

Inbound Marketing 109

Inbound Marketing B2B Sales Tagging B2B Marketing 109

Smashmouth Marketing

JULY 28, 2009

Last week we conducted a poll on LinkedIn where we asked: Inbound Marketing & Outbound Marketing - what is your mix for lead gen? Mostly Inbound Mostly Outbound Both Equally Inbound Only Outbound Only The complete results were published today on the DemandGen Reports site. The short version excerpted from the article: The experts balance Inbound Marketing with Outbound Marketing.

Marketing Mix 100

Marketing Mix Cold Calling SEM Lead Gen 100

Smashmouth Marketing

JULY 27, 2009

My vacation read was The Historian by Elizabeth Kostova - an incredibly told story of Dracula from both an historical perspective, a thriller, and a biographical twist. It was a great book and I recommend it highly, but after a couple hours per day, some rain and relaxation, my mind still wandered back to work. Not much, mind you, but enough so that I wondered if I should pay attention to it.

RSS 100

RSS Blogger Tagging Twitter 100

Smashmouth Marketing

JULY 16, 2009

When I was on my conference road trip this spring, I heard publicly, from speakers and audience alike the same comment, "Leads Suck". I was suprised that I heard such a jarring statement at multiple venues, but I did. Is it a common trend across the b2b industry? What if you could get your sales team to NEVER say "Leads Suck"? I've asked our clients, I've asked my colleagues, and I've come to some conclusions.

Lead Ranking 100

Lead Ranking Marketing Qualified Leads Sales Qualified Leads Lead Scoring 100

Smashmouth Marketing

JULY 10, 2009

Last week we conducted a poll on LinkedIn where we asked: Inbound Marketing & Outbound Marketing - what is your mix for lead gen? Mostly Inbound. Mostly Outbound. Both Equally Inbound Only. Outbound Only. The complete results were published today on the DemandGen Reports site. The short version excerpted from the article: The experts balance Inbound Marketing with Outbound Marketing.

Marketing Mix 100

Marketing Mix Lead Gen Inbound Marketing Linkedin 100

Smashmouth Marketing

JULY 6, 2009

There have been a number of studies published about what marketing departments are spending budget on. We are looking at more of a granular study. What do people spend on Inbound Marketing and what do they spend on Outbound Marketing. We'll followup with a blog article discussing the results. Please spread the word. URLs to share Copy & Paste the poll URL: [link] Or Copy & Paste a Re-Tweet (or just click here to Re-Tweet ): RT @damphoux POLL What is your mix of Inbound and Outbound Marke

Cold Calling 100

Cold Calling SEM B2B Sales Inbound Marketing 100

Smashmouth Marketing

JULY 5, 2009

My vacation read was The Historian by Elizabeth Kostova - an incredibly told story of Dracula from both an historical perspective, a thriller, and a biographical twist. It was a great book and I recommend it highly, but after a couple hours per day, some rain and relaxation, my mind still wandered back to work. Not much, mind you, but enough so that I wondered if I should pay attention to it.

RSS 100

RSS Blogger Opinions Creativity 100