Top B2B Marketing Zone Storytelling Lead Capture Content for Week of Feb 11

SAVVY B2B MARKETING FEBRUARY 13, 2012 Three Tips to Get Manufacturers Started with Social Media Business-to-business (B2B) companies are starting to embrace social media to a greater extent these days. According to a report by Forrester , roughly 81 percent of B2B companies reported that they used social media in 2011. The increased adoption of social media among B2B companies indicates that companies are finding more value out of ramping up their social presence online. MORE >>	SAVVY B2B MARKETING FEBRUARY 14, 2012 Savvy Speaks: Bloggers We LOVE Mark Schaefer of {grow} is already one of our favorite bloggers. So when he started a movement for Valentine's Day called " Have you hugged your blogger today? " we couldn't help but jump on the love train. Here are some of our favorite bloggers - who are yours? Wendy. Some of my favorites writers write about writing. Jonathan Fields -. New Hampshire Writers' Network. Jamie. MORE >>	RECENT POSTS FEBRUARY 17, 2012 \| SAVVY B2B MARKETING Week in Review: February 17 FEBRUARY 16, 2012 \| SAVVY B2B MARKETING eNewsletters – How Much is Too Much? FEBRUARY 14, 2012 \| SAVVY B2B MARKETING Savvy Speaks: Bloggers We LOVE FEBRUARY 14, 2012 \| SAVVY B2B MARKETING Savvy Toolkit - How to Build a Business Presence on LinkedIn via @hubspot FEBRUARY 13, 2012 \| SAVVY B2B MARKETING Three Tips to Get Manufacturers Started with Social Media
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SAVVY B2B MARKETING FEBRUARY 14, 2012 Savvy Toolkit - How to Build a Business Presence on LinkedIn via @hubspot I am guilty as many people are of neglecting LinkedIn. Its lack of back and forth and snarky cartoons make it my 3rd favorite social media platform. Whereas Facebook and Twitter live on my desktop, iPad and phone poor little LinkedIn only gets pulled up when I actually "need" information! It is the reference desk of social media. MORE >>	SAVVY B2B MARKETING FEBRUARY 17, 2012 Week in Review: February 17 Perhaps you're gearing up to celebrate President's Day. Or you're anticipating school vacation next week. Either way, it's hard to believe we're more than halfway through February! Just be sure to check out this roundup of this week's favorite posts before all your precious time slips away. And if you are celebrating a holiday next week, enjoy! Think Like a Journalist to Create B2B Content that Connects and Converts by @Write4Results via @MLTCreative. Telling the story makes a difference - in journalism, in marketing, and in B2B. " MORE >>	SAVVY B2B MARKETING FEBRUARY 16, 2012 eNewsletters – How Much is Too Much? eNewsletters are a great way to keep in touch with your client base and maintain “top of mind” awareness. If you’re not already sending one out on a regular basis, you really should be. But like any B2B marketing effort, a clumsy execution will do more harm than good. So how do you balance staying top of mind with not scaring off your subscribers? Do a test. Send out a survey. MORE >>
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