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| | SALES LEAD DYNAMICS
JANUARY 22, 2013 Referrals: Give Before You Get
We all network for one reason: to find business. But guess what? That’s only one part of networking. The other part is helping your colleagues. Networking is a two way street. Don’t sit around waiting for a referral. Give one first. Let’s say you’ve agreed to introduce your colleague Mary to another colleague, Fred. Mary hasn’t given you an intro yet. And she may never give you one.
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