| | | Marketing Edge | | | | 343 articles |
| Page 1 of 4 | Previous | Next | MARKETING EDGE MARCH 19, 2008 Ideas for greater wiki participation Here are some ways to get people to participate in a wiki. Quick definition of a wiki , for purists the Wikipedia definition is what you should fall back on. For those that just want to keep reading here, a wiki is a web-based place for individuals to contribute knowledge so that others may benefit. At the Social Media Breakfast in Phoenix on March 14, 2008, I had a conversation with a colleague named Miles who provides tech support for computers at the retail stores of a major wireless company. Here are some ideas for launching an internal wiki focused on, but not limited to. tech support. | MARKETING EDGE JANUARY 3, 2008  Marketing Edge Marketers, here is a social media recipe with some zing. You can build an opt-in network of followers for just about any objective you want: new product launch, latest bargains, thought leadership, consumer engagement | | | | | |
| MARKETING EDGE AUGUST 7, 2010 Facebook Marketing Tips – Hungry? Time 24:33 You know I could have done the solutions headline and just throw a number in there, but I hate those things. The hungry part is because in some of this podcast we talk about Facebook and. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 24:33 You know I could have done the solutions headline and just throw a number in there, but I hate those things. The hungry part is because in some of this podcast we talk about Facebook and restaurants. Facebook Marketing, An Hour A Day is a book by Chris Treadaway and Mari [.]. | MARKETING EDGE APRIL 28, 2011 QR Codes Hype or Worth The Work? Time 31:55 Any new technology has its advocates, people that push the envelope on what can be done. The magic, however is when the tech advocates’ perspective meets those practical enough to ask. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 31:55 Any new technology has its advocates, people that push the envelope on what can be done. The magic, however is when the tech advocates’ perspective meets those practical enough to ask the question why will this new technology help us solve X. | MARKETING EDGE APRIL 22, 2011 Facebook Sells Your Stuff – Keys to Creating Great Promotions by Home Depot Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 27:00 Home Depot’s version of Spring Black Friday on Facebook was a huge hit, promoting sales items on the Home Depot Facebook page, then directing consumers back to the Home Depot website for the transactions – no apps, no plugins required. | MARKETING EDGE JULY 9, 2010 The Only Way to Guarantee Social Media Success – Engage in the Process Time 21:36 The tables have turned in five years. Back then social media zealots were telling company execs, “you don’t get it”. They loved to bring out charts of percentage growth and the ever. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 21:36 The tables have turned in five years. Back then social media zealots were telling company execs, “you don’t get it”. | | | | | | | |
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MARKETING EDGE | THURSDAY, JULY 1, 2010 Is Your Company Social At Its Core?
Time 14:20 This was a fun piece to put together, let’s face it I went back to Izzy’s Ice Cream three times to research all the different flavors. Izzy’s Ice Cream is a premium, delicious ice cream. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 14:20 This was a fun piece to put together, let’s face it I went back to Izzy’s Ice Cream three times to research all the different flavors. Izzy’s Ice Cream is a premium, delicious ice cream with unique flavors, some of them available on a limited basis. MORE >> -
MARKETING EDGE | MONDAY, MAY 16, 2011 5 Ways to Make QR Codes Work
Time 27:51 Nellymoser is an interactive agency focused on the mobile experience and doing creative work with QR Codes and other digital tagging. The Marketing Edge Podcast spoke with Roger Matus, Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 27:51 Nellymoser is an interactive agency focused on the mobile experience and doing creative work with QR Codes and other digital tagging. marketing mobile Implement QR Codes Microsoft tags mobile marketing QR Codes social tagging MORE >> -
MARKETING EDGE | SUNDAY, JANUARY 2, 2011 2011 The Year of The Groupon
Time 25:03 Groupon is getting plenty of press regarding their growth, currently valued at $4.75 billion, or Groupon’s current round of funding raising, $950 million, or turning down a $6. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 25:03 Groupon is getting plenty of press regarding their growth, currently valued at $4.75 billion, or Groupon’s current round of funding raising, $950 million, or turning down a $6 billion offer from Google. advertising marketing retail small business discounting Groupon online coupons MORE >> -
MARKETING EDGE | FRIDAY, MAY 14, 2010 Social Media Overwhelming? Take a Deep Breath with Shel Holtz
Time 17:20 All the social media talk in the last year or so is like gnats on a humid, summer day at dusk. It’s time to get inside, take a deep breath and consider the state of social media. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 17:20 All the social media talk in the last year or so is like gnats on a humid, summer day at dusk. It’s time to get inside, take a deep breath and consider the state of social media. did that with business communicator and IABC Fellow Award winner Shel Holtz. [.]. MORE >> -
MARKETING EDGE | MONDAY, MARCH 14, 2011 Jacob Tucker’s Social Media Slam Dunk
Time 12:29 One part viral Two parts grassroots campaign. The story of Jacob Tucker starts from the ground up. Dick Vitale calls Tucker, the hi riser Elevator Man. Tucker is a 5’ 11” guard at. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 12:29 One part viral Two parts grassroots campaign. The story of Jacob Tucker starts from the ground up. Dick Vitale calls Tucker, the hi riser Elevator Man. Tucker is a 5’ 11” guard at Illinois College who has a 45” vertical. Tucker, a senior plays basketball at the Division III school and [.] MORE >>
- Brian Solis, Mia Lee, & The 9 Ways Marketing is Changing MARKETING EDGE | SUNDAY, AUGUST 1, 2010
- Twitter Traps and The Social PR Paradigm MARKETING EDGE | SATURDAY, MAY 28, 2011
- Restaurants are Social by Nature MARKETING EDGE | WEDNESDAY, NOVEMBER 3, 2010
- 5 Ways Klout Should Impact Your Day MARKETING EDGE | SATURDAY, SEPTEMBER 4, 2010
- Trust Has Value MARKETING EDGE | TUESDAY, AUGUST 18, 2009
- Dealing With Non Profit Proliferation in Social Media MARKETING EDGE | TUESDAY, JANUARY 10, 2012
- Geo Services Sparks Creative Carolina Panthers Purrsuit MARKETING EDGE | THURSDAY, OCTOBER 21, 2010
- Seth Godin, Peter Finch, and Your Success MARKETING EDGE | FRIDAY, AUGUST 27, 2010
- How to Implement The New Rules of Marketing and PR MARKETING EDGE | MONDAY, MARCH 8, 2010
- Your Own Live News Truck Plus Social Conversations – Here’s How MARKETING EDGE | MONDAY, MARCH 22, 2010
- Digging Into the Groupon Model MARKETING EDGE | MONDAY, DECEMBER 13, 2010
- Ipad an Icon of Mobile Power Computing – And What it Means to Marketers MARKETING EDGE | FRIDAY, DECEMBER 10, 2010
- The Topics Social Media Marketers Don’t Like to Talk About MARKETING EDGE | MONDAY, APRIL 26, 2010
- Individual Catalysts, Leadership Keys to Successful Communities – Part 2 MARKETING EDGE | MONDAY, MARCH 29, 2010
- San Diego Chargers Do Social Media Right MARKETING EDGE | SUNDAY, FEBRUARY 28, 2010
- Is Empire Avenue A Game or A Social Network? MARKETING EDGE | WEDNESDAY, MAY 11, 2011
- Social Marketers: Is It the Seven Year Itch? MARKETING EDGE | WEDNESDAY, AUGUST 17, 2011
- Three Resources for Reporters And Key Social Steps for PR Practitioners MARKETING EDGE | WEDNESDAY, DECEMBER 22, 2010
- Social Media ROI and Tail Chasing MARKETING EDGE | FRIDAY, OCTOBER 19, 2012
- Restaurant Opportunity Cost Hidden in Social Media MARKETING EDGE | TUESDAY, OCTOBER 5, 2010
- An Experiment in Brand Journalism MARKETING EDGE | THURSDAY, MARCH 18, 2010
- Best Ways To Find Social ROI MARKETING EDGE | SATURDAY, APRIL 21, 2012
- If keywords were a stock price Public Relations would be hurting MARKETING EDGE | WEDNESDAY, AUGUST 4, 2010
- Armstrong This Generation’s Nixon For PR MARKETING EDGE | SUNDAY, JANUARY 20, 2013
- Social Media Helps Us Honor and Share War Stories MARKETING EDGE | SUNDAY, NOVEMBER 28, 2010
- 4 Ways A Company Trusts Social Media MARKETING EDGE | THURSDAY, AUGUST 20, 2009
- Independence – Nice Notion But We Are Not Really MARKETING EDGE | SUNDAY, JULY 4, 2010
- 8 Ways Marketing Has Transformed – Have You? MARKETING EDGE | SUNDAY, MAY 9, 2010
- A Mother’s Day Marketing Tip MARKETING EDGE | WEDNESDAY, MAY 4, 2011
- Biggest Mistake on Twitter MARKETING EDGE | MONDAY, NOVEMBER 21, 2011
- Facebook Losing US Users & Gaining P & G Commerce Pages – Confusing MARKETING EDGE | SATURDAY, JUNE 18, 2011
- PR Problems in Big and Small Packages MARKETING EDGE | THURSDAY, JUNE 9, 2011
- Think Multidimensional When Using QR Codes MARKETING EDGE | SUNDAY, MAY 8, 2011
- 5 Ways to Help Your Business With Yelp MARKETING EDGE | WEDNESDAY, OCTOBER 13, 2010
- The Toughest Choice is Changing Your Mind MARKETING EDGE | MONDAY, AUGUST 30, 2010
- Who Has The Last Laugh on YouTube? MARKETING EDGE | MONDAY, JANUARY 23, 2012
- Google + Dust Ups and Corporate Social Perspectives with Geoff Livingston MARKETING EDGE | THURSDAY, JULY 21, 2011
- Name Your Favorite “New Small” Technology MARKETING EDGE | WEDNESDAY, FEBRUARY 16, 2011
- Boxers or Briefs? Manpacks Has The Answer MARKETING EDGE | TUESDAY, OCTOBER 26, 2010
- One of the Best Things a Marketer Can Do, Befriend A Developer MARKETING EDGE | WEDNESDAY, APRIL 28, 2010
- One Way to the New Mass Market MARKETING EDGE | MONDAY, FEBRUARY 8, 2010
- Sorry Military and Your Families MARKETING EDGE | MONDAY, MAY 30, 2011
- Keys to Integrating Content That Motivates Audiences MARKETING EDGE | TUESDAY, DECEMBER 20, 2011
- And the Social Media Marketing Survey Says… MARKETING EDGE | THURSDAY, APRIL 14, 2011
- Tourism and Social Media – A Natural Fit (Crawshaw pt2) MARKETING EDGE | SUNDAY, DECEMBER 5, 2010
- Top Shopping Apps & Mobile Shopping MARKETING EDGE | THURSDAY, NOVEMBER 25, 2010
- The Money & Ethics Hits the Fan at Blog World MARKETING EDGE | SATURDAY, OCTOBER 16, 2010
- Are We Digital Homeless or Digital Travelers? MARKETING EDGE | SUNDAY, AUGUST 8, 2010
- Here’s What New Media Broadcasting Looks Like MARKETING EDGE | MONDAY, APRIL 19, 2010
- Wichita Tweet Up Covers Consumers As Marketers Topic MARKETING EDGE | MONDAY, MARCH 22, 2010
- Twitter Search Tips MARKETING EDGE | SUNDAY, APRIL 3, 2011
- If It Can Happen to Oprah, It Can Happen to You MARKETING EDGE | TUESDAY, NOVEMBER 20, 2012
- Video Tips For Trade Shows and Conferences MARKETING EDGE | SUNDAY, SEPTEMBER 16, 2012
- Insta Image For Connecting Business and Consumers MARKETING EDGE | SUNDAY, SEPTEMBER 9, 2012
- I Believe in Social Media Again, Thanks Egypt MARKETING EDGE | WEDNESDAY, FEBRUARY 2, 2011
- 2012 Social Media’s Adolescence MARKETING EDGE | WEDNESDAY, DECEMBER 28, 2011
- Is This What Social Media is Supposed To Be? MARKETING EDGE | THURSDAY, AUGUST 4, 2011
- Are You a Whining Consumer Who Doesn’t Pay Full Price? Join the Crowd MARKETING EDGE | THURSDAY, MARCH 10, 2011
- What Corportate Communicators Can Learn From the Super Bowl MARKETING EDGE | TUESDAY, FEBRUARY 9, 2010
- The Attraction of Third Tribe Marketing MARKETING EDGE | FRIDAY, FEBRUARY 5, 2010
- The Single Best PR Advice for 2009 – Think Like a News Organization MARKETING EDGE | FRIDAY, JANUARY 2, 2009
- Stop the “Effortless” Bull About Social Content MARKETING EDGE | TUESDAY, NOVEMBER 6, 2012
- Are You Image Crazy? MARKETING EDGE | FRIDAY, AUGUST 31, 2012
- Facebook Fad or Future? MARKETING EDGE | SATURDAY, MAY 26, 2012
- Mobile Black Friday Shopping Part 2 MARKETING EDGE | FRIDAY, NOVEMBER 26, 2010
- Companies, Take Back Your Name MARKETING EDGE | MONDAY, MAY 6, 2013
- Dealing With Non Profit Proliferation in Social Media MARKETING EDGE | TUESDAY, JANUARY 10, 2012
- What A Marketing Crock – Improve Your Shopping Experience, Right. MARKETING EDGE | THURSDAY, FEBRUARY 2, 2012
- Marketers Need Your Digital Habits, Now! MARKETING EDGE | MONDAY, JANUARY 30, 2012
- Twitter CRM Embraced by MyTweeple.com MARKETING EDGE | MONDAY, NOVEMBER 15, 2010
- How Purple Can Make You Successful MARKETING EDGE | THURSDAY, JANUARY 28, 2010
- Companies, Do You Want Continuing Revenues? Help a Customer Out MARKETING EDGE | THURSDAY, SEPTEMBER 24, 2009
- Marketing by the Numbers – Stephen Baker’s The Numerati MARKETING EDGE | MONDAY, AUGUST 4, 2008
- HootSuite Explains – Blah Blah Blah – Makes It Right, But No Sorry MARKETING EDGE | TUESDAY, APRIL 26, 2011
- MN Blogger Conference Highlights Live MARKETING EDGE | SATURDAY, SEPTEMBER 11, 2010
- When Web Ads Hurt Brands MARKETING EDGE | THURSDAY, DECEMBER 30, 2010
- Biggest Dilemma for Men Using QR Code on Indoor Advertising? MARKETING EDGE | MONDAY, MAY 7, 2012
- Two Reasons This Great Article Sucks MARKETING EDGE | THURSDAY, APRIL 12, 2012
- What Will Change Social Media in 2012 MARKETING EDGE | TUESDAY, DECEMBER 13, 2011
- Little Secrets Parents, Kids, and Social Media MARKETING EDGE | TUESDAY, SEPTEMBER 21, 2010
- Facebook Marketing Examples WIth Ads & Engagement MARKETING EDGE | THURSDAY, AUGUST 19, 2010
- Three, no Four Ways to Drive Blog Traffic MARKETING EDGE | SATURDAY, MARCH 27, 2010
- Communities Need Catalysts Part 1 MARKETING EDGE | FRIDAY, MARCH 26, 2010
- Two New Perspectives for Business MARKETING EDGE | SUNDAY, OCTOBER 11, 2009
- A Seminal Moment for Social Media – How Can We Avoid Layoffs MARKETING EDGE | THURSDAY, MARCH 12, 2009
- Twitter Means Business and Then Some MARKETING EDGE | FRIDAY, OCTOBER 17, 2008
- 1 Way to Avoid Going Over The Creative Line MARKETING EDGE | TUESDAY, MAY 14, 2013
- Social Media Plateau or Pinnacle? MARKETING EDGE | MONDAY, OCTOBER 11, 2010
- First Step Toward Green Marketing Plan MARKETING EDGE | TUESDAY, APRIL 24, 2012
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