Top B2B Marketing Zone Business to Business Inbound Marketing Content for October, 2011

LOOPFUSE OCTOBER 17, 2011 Marketing Automation Blueprint - The Ultimate "How To" Guide This is a guest post from Tom Callway, Marketing Manager at IT monitoring platform company Opsview. You can connect with Tom on Linkedin or follow him on Twitter @opsview. Also be sure to check out Tom talking about the impact LoopFuse made at Opsview in this video. Tough call? Yes, but this is how I did it. Setting the scene. When I started at Opsview the sales team was very small. My challenge. MORE >>	LOOPFUSE OCTOBER 26, 2011 You do know what companies are visiting your web site, don't you? This is one of the most basic pieces of information you must have as a B2B marketer and we are frequently surprised by how many companies don’t have this or don’t know they can get it. There are many, many more advanced capabilities in a marketing automation platform than a visiting companies report but it remains one of the easiest to get and most valuable to use. We promise! MORE >>	RECENT POSTS OCTOBER 26, 2011 \| LOOPFUSE You do know what companies are visiting your web site, don't you? OCTOBER 17, 2011 \| LOOPFUSE Marketing Automation Blueprint - The Ultimate "How To" Guide OCTOBER 13, 2011 \| LOOPFUSE Marketing Automation Is Like a DIY Home Improvement Project OCTOBER 7, 2011 \| LOOPFUSE Add Marketing Automation to Wordpress OCTOBER 3, 2011 \| LOOPFUSE New release includes role-based permissions and custom events
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LOOPFUSE OCTOBER 7, 2011 Add Marketing Automation to Wordpress We get lots of questions about Wordpress marketing automation so Richard, who leads our customer support team, recently updated the “ how to do it ” write up on our support forum plus made this great step by step video of how to connect Wordpress and LoopFuse. Remember, you’ll need to download and install Contact Form 7 version 2.4.4 to get started. Enjoy! MORE >>	LOOPFUSE OCTOBER 13, 2011 Marketing Automation Is Like a DIY Home Improvement Project I just completed a DIY project at home and got to thinking about how building a shower is like using Marketing Automation software. know that’s strange, but both endeavors are just a series of steps in a process. Let’s look at the commonalities: Start with a good plan. If you just jump in to it you’ll make a bigger mess than you started with. Make sure you have all the parts needed. Show it off. MORE >>	LOOPFUSE OCTOBER 3, 2011 New release includes role-based permissions and custom events We’ve just released some great new features for LoopFuse! You can read more about them in the full press release and below are the two major new things you’ll find in release 3.33: Role-Based Security Permissions. Within all LoopFuse accounts, there are now three different roles available that a user can be assigned: Administrator, Marketing, or Sales. Custom Event Tracking. MORE >>
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