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SEPTEMBER 20, 2011 The Ten Do's and Don'ts of Email Marketing
Using email based marketing campaigns is an effective and affordable way for companies to acquire new customers and build brand awareness. Activities such as email opens, forwards, and click throughs can be tracked and analyzed to provide insight into campaign effectiveness. In order to better enable the tracking of this information, we recommend using a best [.].
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SEPTEMBER 12, 2011 A 30 day email nurture plan for your startup
If you are in the midst of starting or building out a company, you know how hard it is to get a product launched let alone get people to try it. We live in a world of limited attention spans and it is getting increasingly harder to keep someone’s attention once you get it. If you [.]. Lead Nurturing Thought Leadership nurture startup startup marketing
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SEPTEMBER 6, 2011 Marketing automation is key to SaaS sales success
If you run a software-as-a-service (SaaS) business or happen to be the Vice President of Marketing at one, you need to have marketing automation in place. Why you may ask? Most, if not all, SaaS companies offer a free trial of some kind whether that is based on a period of time or staying below a [.]. CRM Integration Customer Acquisition Salesforce.com Marketing Automation saas Sales
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SEPTEMBER 13, 2011 Increase prospect & lead capture rates. create an "Engagement Zone"
Organizations are employing a variety of digital sales and marketing tools, channels, content and practices to generate awareness and traffic to their web assets. The percentage of that traffic converted to contacts, prospects, leads and actual business is woeful. Why is that, and what can we do? Create an "Engagement Zone" and solve many of the limitations of today's digital marketing. Customer Acquisition Inbound Marketing Lead Capture Lead Generation Lead Management Lead Nurturing LoopFuse Marketing Marketing Automation Sales Thought Leadership
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SEPTEMBER 26, 2011 4 Landing Page Designs for Better Lead Capture
Landing pages designed for lead capture can help you determine the level of interest a visitor has as well as gather information about who they are. Knowing when to ask for the right information makes all the difference in how often people are willing to fill out your forms. Be careful about when and where you put a form in front of a video, slide deck, or whitepaper. Email address text field.
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SEPTEMBER 19, 2011 Yes, Virginia, marketing automation is good for your company
At Salesforce.com’s recent Dreamforce event, Mike Volpe, CMO of Hubspot, held a session entitled “Death by Marketing Automation and launched his company’s #DeathbyMA program to encourage marketing automation users to upgrade to their inbound marketing solution. The folks at Hubspot are great and super smart. They have written the book on Inbound Marketing (literally) and this [.]. Inbound Marketing Marketing Automation Thought Leadership
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LOOPFUSE 5 minutes that could change your marketing life
| TUESDAY, SEPTEMBER 13, 2011
Want to see all the great features and capabilities we’ve built into LoopFuse? We thought so… Watch this 5 minute demo: Marketing Automation demo Lead Management Automation Marketing MORE >>
LOOPFUSE Questions we want to be asked about marketing automation
| WEDNESDAY, SEPTEMBER 28, 2011
Lauren Carlson , who is a CRM Market Analyst at Software Advice, recently shared results from a “ what do you wish you had asked your marketing automation vendor ” survey. Lauren is great and very proactive in the way she engages and shares her research so we wanted to point it out on our blog as well as invite these questions from anyone contemplating using marketing automation (or having buyer’s remorse after purchasing another solution). LoopFuse is pretty unique among the options that automate marketing. How so? We would love you to try out LoopFuse here. MORE >>
LOOPFUSE Share the awesomeness of LoopFuse and you could earn a $200 credit towards your next bill!
| WEDNESDAY, SEPTEMBER 14, 2011
LoopFuse is definitely worth sharing! Tell your friends about LoopFuse and if they create or upgrade to a paid OneView account, you both get a $200 credit on your next bill. Who do you know that could benefit from automating their marketing, understanding more about who visits their site, or nurturing their prospects? Refer as many friends as you [.]. LoopFuse Awesomeness Refer a friend MORE >>
LOOPFUSE Join us 9/13 at 2pm ET for Optimizing Content: How to reach your prospects with the right message at the right time
| SUNDAY, SEPTEMBER 11, 2011
A finely crafted marketing message isn’t worth much if it doesn’t reach the right people. If you engage your prospects at the right time, but with the wrong message, your efforts will be equally fruitless. Join us as Marcus Tewksbury and Sharon Zaugh from The Marketing Mojo teach you how to craft the MORE >>
LOOPFUSE Ladies and Gentlemen, Start Your Marketing Automation Engines
| FRIDAY, SEPTEMBER 30, 2011
Sometimes getting started can be the hardest part. Making the decision to automate parts of your marketing process and to make use of a marketing automation software product are no exception. The benefits to doing this are measurable and seriously compelling , so what’s keeping you from getting started? Our customers frequently tell us how big of an impact we have made on their sales pipelines, customer acquisition cost, and lead quality. Take a look, download it , and read it. If you have any questions or need some additional help getting started, please let us know! MORE >>
- Our customers say it best. LOOPFUSE | FRIDAY, SEPTEMBER 16, 2011
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