Sun.May 08, 2011

LeadSloth

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Content Marketing and Sales Enablement Must Get Married

Tony Zambito

Image via Wikipedia. The raging waters of the sales and marketing alignment debate continues to make its’ way through the halls of corporate America.    This is despite recent entrance of social technology enabled systems and processes all professing to be the cure that remedies this debate.     Sometimes I wonder though if the two areas ever talk to each other. 

The World’s Best Non-Profit Blogs

grow - Practical Marketing Solutions

Blogs and social media are critical communication tools for non-profits. In fact, according to research by the University of Massachusetts , a higher percentage of non-profits have active blogs than any other category. And it makes sense. Blogs are a cost-effective way to tell stories and build a consistent emotional connection with constituents. But how are they doing? Feeding America. MEMRI.

Best 72

2011 #Nifty50 Top Twitter Women

Blue Focus Marketing

Few phenomena have ever spread as far and grown as rapidly as social media; obviously, this has tapped into something essential to our nature. What is it? The answer may come from the email marketing field. According to a recent study by email service provider Aweber, four simple words virtually guaranteed to get an email opened are: “You are not alone.&#. Jennifer Aaker – @aaker.

Think Multidimensional When Using QR Codes

Marketing Edge

Time 17:58 The Marketing Edge podcast continues its series on QR Code marketing. In this episode I have a conversation with social media marketing veteran Wayne Sutton. Sutton incorporates many of. Hitting on a single topic in marketing, social media and business communications. Quick and to the point. Time 17:58 The Marketing Edge podcast continues its series on QR Code marketing. In this episode I have a conversation with social media marketing veteran Wayne Sutton. Sutton incorporates many of the skills necessary to thrive in the social space.

2016 Email Marketing Metrics Benchmark Study

To build a world-class marketing program, it's crucial to compare yourself to the best performers - but competitor data can be scarce.

Overcoming Resistance To Change With A Punch In The Face

Business Growth Development

Overcoming resistance to change is not just an issue faced by sales people, its an issue faced by all sorts of people in business and other parts of life who are trying to bring new ideas to change resistant places.  The same applies to sales. Overcoming resistance to change is easier when people are authentic. Basically I couldn’t agree more.  We all know that people buy from people….more

Overcoming Resistance With A Punch In The Face

Business Growth Development

Resistance is not just an issue faced by sales people, its an issue faced by all sorts of people in business and real life who are trying to bring new ideas to change resistant places. The same applies to sales. People lower their resistance when people are authentic. Basically I couldn’t agree more. We all know that people buy from people….more Would you agree or disagree ?

Overcoming Resistance With A Punch In The Face

Business Growth Development

Resistance is not just an issue faced by sales people, its an issue faced by all sorts of people in business and real life who are trying to bring new ideas to change resistant places. The same applies to sales. People lower their resistance when people are authentic. Basically I couldn’t agree more. We all know that people buy from people….more Would you agree or disagree ?