4 Ways to Evaluate Keyword Intent
KoMarketing Associates
DECEMBER 5, 2012
We all know the backbone of any good SEO program is selecting the proper keywords to target. What does a company offer and what keywords do customers use to search for it? One factor that can often be overlooked when choosing the right keywords is the keyword intent. While a keyword may seem valuable on the surface (i.e., it has strong search volume, it describes the service/product, and it’s used by competitors), do you know what people are really looking for when they search it?
191 
Let's personalize your content