Social Media’s Missing Ingredient
Digital B2B Marketing
MAY 7, 2012
View original on Pinterest You are ready for social media. You have staff, tools and resources. You have a clear strategy, well-defined goals and an execution plan. You have executive support. But how long will it last? How long will you have the resources and support you need? Your social media program needs time. The old-fashioned time that is measured on a calendar, not in staff hours.
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