Industrial Marketing Today

AUGUST 20, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 5 Things Industrial Marketers Must Do to Attract Engineers and Turn Them into Loyal Customers by Achinta Mitra on August 20, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Strategies , Industrial Websites , Sales Strategies Contrary to popular beliefs that engineers are consumers too and therefore one must market to them as people first, I believe marketing to eng

Web 2.0 76

Web 2.0 Planning Buying Cycle Lead Scoring 76

Industrial Marketing Today

AUGUST 17, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website The Twofold Benefit of Optimizing Marketing Content by Achinta Mitra on August 17, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Strategies , Search Engine Optimization (SEO) Online optimization is usually associated with natural or organic search engine optimization (SEO).

Optimization 80

Optimization Web 2.0 Buying Cycle Planning 80

Industrial Marketing Today

AUGUST 10, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Optimizing Your WordPress Business Blog by Achinta Mitra on August 10, 2010 in Industrial Marketing & Web 2.0 , Industrial Marketing Blog , Search Engine Optimization (SEO) Probably the biggest benefit of creating a business blog is to engage with your readers, build deeper relationships and convert most of them into paying customers.

Business Blogging 76

Business Blogging Optimization Web 2.0 Business 76

Industrial Marketing Today

AUGUST 3, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Industrial and B2B Customer Engagement Simplified by Achinta Mitra on August 3, 2010 in B2B Lead Generation , Content Marketing , Industrial Marketing Strategies , Integrated Industrial Marketing , Social Media Marketing More and more industrial and B2B marketers now view customer engagement as the key to driving incremental sales and revenues.

B2B 76

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 76

Industrial Marketing Today

AUGUST 24, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website Is Your Industrial Website Still Just a Business Card? by Achinta Mitra on August 24, 2010 in B2B Lead Generation , Industrial Websites , Website Design & Development Unless you’ve been on a very long sabbatical from industrial and manufacturing marketing, you very well know that your website should be the hub of your online marketing.

Marketing Websites 71

Marketing Websites Marketing Budget Buying Cycle Web 2.0 71