| | | grow - Practical Marketing Solutions | | | | 6 articles |
| Page 1 of 1 | Previous | Next | | | GROW - PRACTICAL MARKETING SOLUTIONS FEBRUARY 1, 2012  Six ways to turn Yelp into your most effective marketing channel Your brand is what people say about you when you’re not in the room. Jeff Bezos, Founder/CEO Amazon. Guest post by {grow} community member Kathi Kruse. How important is it for your to look your best to a potential customer? Today many companies are still ignoring what’s said about them online, both positive and negative. Folks, your customer is online most of their day and night. Signage. | | | | | |
| GROW - PRACTICAL MARKETING SOLUTIONS JANUARY 31, 2012  The Six Stages of Emotional Branding By Contributing {grow} Columnist “Social Steve” Goldner. Creating an emotional connection between customers and a brand is probably the Holy Grail of marketing. Most often, brands strive for this by being the pinnacle of something and then reinforcing that position at every touchpoint. Maybe the easiest brand to think of in this sense is Apple. Apple is cool, the hipster of technology. | GROW - PRACTICAL MARKETING SOLUTIONS JANUARY 29, 2012  Social media, our voice, and the power to destroy The ability for all of us to publish on the social web — to have a voice — is among the most profound sociological, economic, and political developments of our lifetime. It gives us the power to elevate a little boy from Canada to an international singing superstar or to unite a group of people to tear down a dictatorship. This new power is breathtaking and beautiful. across the floor. | GROW - PRACTICAL MARKETING SOLUTIONS JANUARY 29, 2012  Creating an inclusive social media event A few years ago, I was speaking at a social media event in New York. student wrote me and said, “I would love to come to meet you but I can’t afford the $375 ticket!” And because the events are usually in New York or L.A., the travel and hotel costs can also be significant. Networking opportunities were limited. It seemed like every event had the same people over and over again. | GROW - PRACTICAL MARKETING SOLUTIONS FEBRUARY 2, 2012  iPriorities. A {growtoon}. Join the growtoonists each Friday for a humorous take on marketing, social media, and current business events. Kacy Maxwell is a guy who loves his work, family and a good challenge. See more of his cartoons at EverythingIsMedia.com. growtoons} social media cartoon social media humor | | | | | | | |
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