Fri.Nov 09, 2012

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Five Digital Media Marketing Lessons in Sandy’s Eye

Biznology

Image credit: Getty Images via @daylife. I have a stock answer whenever I’m asked why I’m good at PR: “It’s all about the relationships.” In PR, your success or failure is 90% driven by the types of relationships that you have with the media. Cultivating those relationships takes up a fair amount of your time and represents one of the greatest intangibles, which is what makes PR so hard to quantify.

Media 162
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Online Reputation Management: Defending Your Company from Google Defamation

Adobe Experience Cloud Blog

by Dayna Rothman We’d like to welcome Rich Gorman as our guest blogger for today. Rich is very experienced in the field of online reputation management techniques. He has created many direct response marketing programs for companies of all shapes and sizes. He leads the team at www.reputationchanger.com. Have you ever conducted a Google search for your own name?

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Social and News Media: More than Simply Cross Promotion

Convince & Convert

Jodi Gersh, Gannett Company @jodiontheweb. Jodi Gersh , Director of Social Media at Gannett Company , joins the Social Pros Podcast this week to discuss advertisers and sponsorship in the news media world, slowly moving many media giants up the “social” ladder, and the value of using social internally for enterprise solutions. Read on for some of the highlights or listen below for the full podcast.

Promotion 115
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Why Industrial News Releases Make Good Blog Posts

Industrial Marketing Today

Press or news releases about industrial products have been and still are very popular. They work because the content is mainly about features that help engineers specify these industrial products. [.]. [ This is only a content summary. Please click on the headline to read the full article. Visit my website for more content on industrial marketing.].

Press 92
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WorkCast's Ultimate Webinar Handbook 2024

Elevate your webinar game with WorkCast's Ultimate Webinar Handbook! Packed with insights from our seasoned webinar experts, this comprehensive guide is your go-to resource for mastering the art of B2B webinars. Learn the fundamentals, from defining webinars to exploring their benefits and diverse use cases. Discover the key elements of running a successful webinar, avoiding common mistakes, and making your sessions more engaging.

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ValueStory Roadshow Rocks Austin Texas

The ROI Guy

Everything is a little bigger in Texas, and that proved to be the case this week as our ValueStory launch roadshow visited Austin. An audience including folks from Dell, IBM and Avnet were treated to great wine and food from Jasper's, as we reviewed the latest IDC buyer trends that are sure to have an impact on 2013 planning, and gave a hands on demonstrations of our new ValueStory mobile customer engagement App.

Webcast 47