| | | Fearless Competitor | | | | 65 articles |
| Page 1 of 1 | Previous | Next | FEARLESS COMPETITOR SEPTEMBER 10, 2011  How Businesses Use Social Media for Recruiting [INFOGRAPHIC] Erica Swallow of Mashable posted this and with so many out of work (and I was personally featured in the book Get Back to Work Faster ), I deemed it important to share – and I LOVE infographics. Thanks Erica. Erica’s bio follows the post. Take a look and let us know what you think of using social media to find a job. Follow Erica on Twitter at https://twitter.com/#!/ericaswallow. | FEARLESS COMPETITOR SEPTEMBER 8, 2011  A Terrible Prospecting Email Example Lead Generation Companies | How NOT to Prospect Using Email and Video. As we pointed out in this blog article “ The Current State of B2B Demand Generation “, most companies still use email as their main lead generation tool. So how well they use email is critical. This example shows how NOT to do it. It proves that even really big companies can send terrible emails. To: Jim Burns. | | | | | |
| FEARLESS COMPETITOR SEPTEMBER 12, 2011  The Fatal Flaw in the Job Description/Resume Process B2B Lead Generation | A flawed job process. If you read our earlier post More Reasons to Outsource B2B Lead Generation , you saw the damning data from LeadershipIQ – lots of new hires fail and many more are so-so at best – and very few are stars. CSO Insights found that only 7% of companies said they “excelled&# at interviewing and hiring salespeople.). Why doesn’t it work? | FEARLESS COMPETITOR SEPTEMBER 22, 2011 Attention B2B Marketers : Embrace the Future (It ain’t Plastics, it’s Mobile) B2B Demand Generation | The Future is Mobile. In the classic movie, The Graduate , a young man named Benjamin (played by Dustin Hoffman), fresh out of college was approached by a business man, Mr. McGuire. This dialog took place: Mr. McGuire: “ Benjamin, I want to say one word to you. Just one word.”. Benjamin: “ Yes, sir. ”. Mr. McGuire: “ Are you listening? ”. Benjamin: “ Yes, I am. ”. Mr. McGuire: “ Plastics. ”. Benjamin: “ Just how do you mean that, sir? ”. ” The similarities are striking. By the way, our favorite mobile marketing expert is Christina CK Kerley. and Benjamin.). | FEARLESS COMPETITOR SEPTEMBER 17, 2011  How, When and Where Buyers Want Content B2B Lead Generation | Content Marketing Tips. Content marketing is huge today. As my friend Paul Dunay said “ Companies are in an arms-race around content.&# And Inside the Mind of the B2B Buyer found “Companies look for content at EVERY stage of the buying process.&#. I’ve been on my soapbox, talking about the importance of story-telling. Clearly, they want detailed stories. | FEARLESS COMPETITOR SEPTEMBER 28, 2011 12 Marketing-Takeways from the B2B Marketing Manifesto B2B Demand Generation | 12 Marketing Take-Aways. One of our favorite content marketing firms is Velocity Partners in London, creators of a 42 page “rant” called the B2B Marketing Manifesto. Doug Kessler, an American living over there, recently participated in a webinar with Bob Apollo, Inflexion-Point Strategy Partners and John Sweeney of DemandGen in which he shared lessons learned from marketing that content. I’d like to share Doug’s lessons with our fans. First Doug and his team combined great content with marketing automation ( Marketo ). Be very specific. | | | | | | | |
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FEARLESS COMPETITOR | SATURDAY, SEPTEMBER 3, 2011  Content Curation. 5 Ways to Succeed, Eventually
B2B Lead Generation | Content Curation. One of our favorite bloggers is Jay Baer of Convince and Convert. He recently had a great guest post from Neicole Crepeau, I wish to share the gist of this post with our readers this. Neicole Crepeau. Saturday. You can read the full post here. Neicole’s post covered content curation. We are huge believers in the importance of content marketing , so this post is apropos’ And we could not agree more with the idea of long term thinking in content. Content curation is the art and science of finding and sharing quality content on a specific topic. MORE >> -
FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 20, 2011 Why Sales needs Content Marketing and Marketing Automation
B2B Demand Generation | The Benefit to Sales. If you’re in BtoB Sales, you may be thinking that this great content stuff and demand generation talk belongs in marketing. After all, you need to close deals! “This mumbo-jumbo’s not for me. need to be out there talking to prospective customers.” ” I think the problem is us. We’ve been talking about the marketing point of view for a long time. Now let’s talk about your world in Sales. Let’s examine a Sales scenario to illustrate the power of content marketing and marketing automation software. MORE >> -
FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 7, 2011  How Do You Do It? – My super secret (shh!) 6 Tips for blogging success
B2B Lead Generation | 6 Tips for Blogging Success. Help us make September the best month ever for this blog. Tweet it, share it, email it – tell the world. Check out these mind-blowing statistics on this blog: Jeff Ogden, the Fearless Competitor. 1,085 Posts. Over 63,000 viewers to date. In nationwide syndication. Publishes on the Kindle. Publishes 7 days a week and mostly twice on weekdays (but not on holidays). Those stats are for this extremely popular blog, Fearless Competitor dot net. Then the question invariably comes up. “We struggle to post once a week. The answer is One. MORE >> -
FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 29, 2011 2012 Revenue – Making It Happen vs. Hoping It Happens
B2B Lead Generation | Ensuring You Make Your Number in 2012. The folks from CSO Insights and 3FORWARD did a webinar by this title recently. The key lesson was that, for 2012 planning, what you do today is critical. The investments you make today pay dividends next year. Jim Dickie, CSO Insights. Here are some of their conclusions: Sales quotas keep going up and up – faster than ever. For instance, over 9 out of 10 companies raised quotas in 2011.). Product advantages are no longer adequate. Face facts, you’ve just been commoditized.). Do we know who our best prospects are? MORE >> -
FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 27, 2011 Slideshare ditches Flash. Moves to HTML5. Now mobile and search ready.
B2B Demand Generation | Slideshare becoming a powerful mobile marketing tool. Do you use Slideshare for your marketing campaigns ? If you don’t, you should. Not only can you post presentations there, but you can add YouTube video or audio tracks. Highly recommended.) Then you can share on social networks, embed in a blog post and more. Slideshare has long been a useful tool for B2B marketers. But it is about to get a lot more powerful. The engineers have just totally re-written the product in HTML5. What does that mean? ” Dan McDade, Pointclear. MORE >>
- How to turn a good white paper into a great lead generation piece FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 20, 2011
- The Importance of Lead Nurturing (Radio Show) FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 15, 2011
- Why’s B2B Marketing So Boring? FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 14, 2011
- Thank you, all our fans FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 23, 2011
- Laugh and Learn with Find New Customers | Episode 44 – Second Thoughts FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 16, 2011
- What do you wish you asked your marketing automation vendor before buying? FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 13, 2011
- Laugh and Learn with Find New Customers | Episode 43 – Tribute to Steve FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 9, 2011
- Buying software is easy. Fixing Lead Generation is hard. FEARLESS COMPETITOR | SATURDAY, SEPTEMBER 24, 2011
- How to Get Linkedin Recommendations FEARLESS COMPETITOR | MONDAY, SEPTEMBER 19, 2011
- The importance of story-telling in lead nurturing FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 6, 2011
- Special Sunday Post | Do Schools Kill Creativity? FEARLESS COMPETITOR | SUNDAY, SEPTEMBER 4, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 2, 2011
- Thanks for an awesome month! FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 30, 2011
- Laugh and Learn with Find New Customers | Episode 46 – Power of Gift-Giving FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 30, 2011
- Doing what’s right – a full decade later FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 28, 2011
- 5 Ways to Improve Your Landing Pages for Better Conversions FEARLESS COMPETITOR | MONDAY, SEPTEMBER 26, 2011
- A Terrible Prospecting Email Example FEARLESS COMPETITOR | MONDAY, SEPTEMBER 26, 2011
- Special Sunday Post: Chip Conley: Measuring what makes life worthwhile FEARLESS COMPETITOR | SUNDAY, SEPTEMBER 18, 2011
- Doctor, Heal Thyself! Why companies are unable to diagnose their own demand generation challenges FEARLESS COMPETITOR | MONDAY, SEPTEMBER 12, 2011
- 3 Recommendations in Lead Management from Carlos Hildago FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 7, 2011
- Find New Customers announces – Marketing Grading Service FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 1, 2011
- Sunday Post: TED Talk on Standing Out with Seth Godin FEARLESS COMPETITOR | SUNDAY, SEPTEMBER 25, 2011
- Why “We’re the Leading Provider of” is NOT! FEARLESS COMPETITOR | MONDAY, SEPTEMBER 19, 2011
- 7 Keys to BtoB Social Media Success FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 15, 2011
- Marketing on a Budget – Methods for Executing Great Marketing Campaigns (Without Breaking the Bank!) FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 13, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 9, 2011
- Laugh and Learn with Find New Customers | Episode 42 “A Day Without Shoes” FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 2, 2011
- What I’m looking forward to this weekend – Notre Dame Football FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 2, 2011
- Find New Customers releases “7 Keys to B2B Social Media Success” FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 30, 2011
- Online Sales Leads Seen Needing Improvement FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 29, 2011
- Core values of Find New Customers FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 28, 2011
- Tone-deaf companies FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 27, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 23, 2011
- How to Write a Highly Effective Subject Line FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 22, 2011
- The Secret to Effective Voice Mail Messages—with Kelley Robertson FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 21, 2011
- We’re a small company. We can’t afford B2B demand generation FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 15, 2011
- Find New Customers Sept 11 Tribute FEARLESS COMPETITOR | SUNDAY, SEPTEMBER 11, 2011
- Interesting insights from Google Analytics FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 8, 2011
- 5 Tips for Developing Strong Buyer Personas (via ) FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 2, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 1, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 30, 2011
- How to make your 2012 sales quota (or look for a new job) FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 27, 2011
- Big News coming this week from Find New Customers FEARLESS COMPETITOR | MONDAY, SEPTEMBER 26, 2011
- Laugh and Learn with Find New Customers | Episode 45 – Just Ship It FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 23, 2011
- Find New Customers Fan of the Month – Joe Large FEARLESS COMPETITOR | FRIDAY, SEPTEMBER 16, 2011
- Panel Discussion: B2B Content Marketing for Marketing Automation FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 8, 2011
- Help Us Make September the Biggest Month Ever FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 7, 2011
- Top Selling Mistakes According to Buyers (must-watch video) FEARLESS COMPETITOR | THURSDAY, SEPTEMBER 29, 2011
- 2 Take-Aways from a MarketingSherpa Case Study FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 21, 2011
- 3 Reasons Qlikview is killing Microstrategy FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 20, 2011
- Stop Marketing in the Dark – sponsored by Act-On Software FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 14, 2011
- Panel Discussion: B2B Content Marketing for Marketing Automation FEARLESS COMPETITOR | WEDNESDAY, SEPTEMBER 14, 2011
- B2B Demand Generation is Critical Today. Here’s How to Learn It FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 6, 2011
- The State of Lead Generation Today (with Jim Dickie of CSO Insights) FEARLESS COMPETITOR | TUESDAY, SEPTEMBER 27, 2011
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