Top B2B Marketing Zone Nuturing Contingency Content for Week of Jan 21

EARNEST ABOUT B2B JANUARY 24, 2012 Kaspersky campaign: a viral campaign, but not as you’d know it As you know, we love stats. So when Kaspersky Lab (world’s fourth largest IT security company) turned to Earnest for its first ever global launch campaign – armed only with lots of statistics and a big launch target, we got pretty excited. And, the stats are pretty interesting. 91% of businesses surveyed by B2B International in 2011 had been affected by some kind of IT security attack. Not really. MORE >>	EARNEST ABOUT B2B JANUARY 24, 2012 Kaspersky campaign: a viral campaign, but not as you’d know it As you know, we love stats. So when Kaspersky Lab (world’s fourth largest IT security company) turned to Earnest for its first ever global launch campaign – armed only with lots of statistics and a big launch target, we got pretty excited. And, the stats are pretty interesting. 91% of businesses surveyed by B2B International in 2011 had been affected by some kind of IT security attack. Not really. MORE >>	RECENT POSTS JANUARY 24, 2012 \| EARNEST ABOUT B2B Kaspersky campaign: a viral campaign, but not as you’d know it JANUARY 24, 2012 \| EARNEST ABOUT B2B Kaspersky campaign: a viral campaign, but not as you’d know it
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