The Latest from Dianna Huff - B2B MarCom

Friday, August 27, 2010
Tweet. If you’re like me, you’re overwhelmed with the amount of marketing information being presented on an hourly basis. On top of that, keeping up with new technologies and terminologies is mind-boggling. Quite frankly, my eyes have begun to permanently glaze over. 8220;People tune out when confronted with too much information.
 
Tuesday, August 24, 2010
Tweet. Dry cleaning as a service is a commodity. One dry cleaner is usually the same as any other. You take your clothes in and pick them up cleaned, pressed and wrapped in plastic a week later. In my town you can find numerous dry cleaning businesses. Some are family owned, a couple of others are corporate chains. That’s how busy he is.)
 
Wednesday, August 18, 2010
Tweet. For a long time I had one type of bird feeder in my backyard, a feeder I kept filled with one type of food: black sunflower seeds. The feeder attracted the typical birds you see in New England backyards: Blue Jays, Chickadees, and Cardinals, to name a few. Attract more B2B buyers with multiple offers. Giving people free information is good.
 

The Best from Dianna Huff - B2B MarCom

Social media gurus tell you to have a strategy. 8220;Not having a strategy&# was the #1 marketing mistake people listed on the survey Mac McIntosh and I did (the upcoming e-book will list the other nine). I’ve parroted this advice from the gurus. 8220;You must have a strategy before you begin social media,&# I say at my talks. Dead wrong.
June, 2010. Published by Dianna Huff. Volume 10, Number 6. Welcome! business owner emailed me recently to say he was disappointed with his new B2B blog. No one was reading it nor were people leaving comments. What could he do to change this situation? It's true that due to Twitter, blog commenting has gone down. Let me know if they work for you!
Network Solutions has been running a radio spot advertising $4.99 Websites, an ad that makes me want to scream. want to scream because I get so many calls from small business owners who are pulling out their hair. They’re not getting any traffic, they can’t find their site in Google, and no one is calling them. worth of results.
I have never forgotten the last paper I wrote in order to finish my Masters in English. wrote about Austen’s work, Emma. After being five years in the program, I had “good&# writing and grammar down pat. In fact, I strove to hand in error-free papers. I’d type and proof, retype and proof again. When referring to Emma and Mr.
A few weeks ago my client and I were bouncing ideas back and forth on how to get her message out and as you do when you brainstorm, I said, rather off the cuff, “Why not start a TV show a la HubSpot?&#. few days later I attended Silverpop’s B2B Marketing University — an event they hold in various locations across the US. 8220;Wow!&#

The Latest from the B2B Marketing Community

Thursday, September 2, 2010
The best way to promote your company or products is by helping people. Using your expertise to answer people’s questions is one of the most effective marketing activities you can imagine. Nowadays people are not only searching. People try to find the information they are looking for by asking questions. There are a number of websites like [.].
 
Thursday, September 2, 2010
Existentialist playwright Samuel Beckett would have loved this one: Most email marketers continued to send email at a steady, high frequency for nearly two years, despite a total lack of response from the subscriber (no opens, no clicks, no purchases), according to a new study. The results are less than encouraging. cents. Subscribe to RSS.
 
Thursday, September 2, 2010
Online marketing is unique for each business. For large businesses that rely on channel partners to sell and distribute products, the online marketing process can be a challenge. With many channel partners across multiple locations, how can a business make sure that partners have the leads they need to help grow the business? Share the success!
 

The Best from the B2B Marketing Community

Weblog. Send Feedback. Video Tour. Capture, record, share. Communication is evolving. Capture Images. Snap a picture of anything on your desktop. Record Video. Record video of what you do, or what you see. Share Online. Instantly uploaded. Share in email, IM, or blogs. Download. For Mac OS X. Download. For Windows. What is this thing called Jing?
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Google Guide is an online interactive tutorial and reference for experienced users, novices, and everyone in between. developed Google Guide because I wanted more information about Googles capabilties, features, and services than I found on Googles website. Nancy Blachman. Start now: Jump to a section: Overview. Contents. Favorites. Query Input.
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Subscribe via RSS. Subscribe via Email. Welcome to Dumb Little Man. Each week we provide a handful of tips that will save you money, increase your productivity, or simply keep you sane. 20 Tips for More Efficient Google Searches. For millions of people Google is an indispensable search tool that they use every day, in all facets of their lives.