| | | Customer Experience Matrix | | | | 1 article |
| Page 1 of 1 | Previous | Next | CUSTOMER EXPERIENCE MATRIX FEBRUARY 1, 2012 New Marketing Automation Report: Venture Funding is Key to Success I released the 2012 edition of our B2B Marketing Automation Vendor Selection Tool (VEST) report today, an event that deserves more hoopla that I’ve given it. The VEST provides by far the most detailed, objective information available on industry vendors. It’s also interactive: you can change the weights assigned to different items and watch the vendors zoom around the quadrant as a result. | |
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