thinkAnalytics Helps Marketers Optimize Customer Treatments
Customer Experience Matrix
MARCH 29, 2010
Summary: thinkAnalytics provides a robust decision engine to help make optimal recommendations across channels. Too bad more people don't use it. As I mentioned in my post on PegaSystems’ acquisition of Chordiant , I’ve been planning for months to write about the thinkAnalytics recommendation system. The delay had nothing to do with any reservations about the product, which I find extremely impressive.
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