| | | Connect the Docs | | | | 15 articles |
| Page 1 of 1 | Previous | Next | CONNECT THE DOCS FEBRUARY 8, 2011  B2B BloggingTrends in 2011 Business-to-Business (B2B) marketers are finding that publishing valuable and relevant content on their blogs and websites is a sure shot way to gather more leads. Given the rising importance of B2B blogging, Tony Karrer and Tom Pick have brought together the best thought leaders in B2B blogging to answer some key questions in B2B BloggingTrends in 2011. Why or why not? Howard J. Related Links. | CONNECT THE DOCS JUNE 30, 2011  Content Marketing World 2011 Joe Pulizzi , content marketing evangelist, is putting together the greatest show on earth for marketers. It is called Content Marketing World 2011. Joe, is the co-author of Get Content. Get Customers. and one of the leading thought leaders behind the content marketing and social media movement. Joe has rounded up the best and brightest marketers on the planet. A: Sept 6-8 at Cleveland, OH. | | | | | |
| CONNECT THE DOCS MARCH 21, 2011 Future of Marketing - Technology Enabled Personalized Marketing Customers have very heterogeneous needs. So, it indeed is challenging for us marketers to personalize marketing. Let us address 2 questions. Question 1. What will personalization help us achieve? Personalized marketing will help us marketers engage meaningfully with different target audiences. Question 2. How to personalize marketing? Follow the ICE Formula. I – Identify your Buyer Persona. buyer persona is not just a zombie - but a profile based on your understanding of a real customer and their real wants. C – Create Compelling Content. Engage and educate them. Thought Leadershi | CONNECT THE DOCS JANUARY 31, 2011  ClickInsights: What was your "Aha" moment in 2010? - Part 1 It’s almost the end of the year and we will soon start a fresh one. What is amazing about the end of the year is the festive mood it puts us in. It also puts us in a reflective mood as we ponder over what has transpired and how we have come out of this year stronger than we went in. Read on to get their insights. Jonathan Kantor. Blog WhitePaperPundit Twitter Jonathan_Kantor. Jonathan Kranz. | CONNECT THE DOCS JANUARY 7, 2011  Content Marketing Predictions for 2011 - Content Snacking will be the Vogue Joe Pulizzi has rounded up over 100 of content marketing thought leaders to weigh in on content marketing and social media predictions in 2011. The result is just AWESOME. Download the 2011 content marketing and social media predictions eBook. What is my content marketing prediction for 2011? Information overload is an understatement. Multitasking cannot be avoided. Minimize your content. Reviews | CONNECT THE DOCS DECEMBER 27, 2011  Social Media & Content Marketing Predictions 2012 Content Marketing Institute has published marketing predictions from over 80 contributors. FREE Download. No Registration. What are you waiting for? Grab a cup of coffee and browse this reasure trove to get ready for 2012. Social Media & Content Marketing Predictions 2012 View more presentations from Content Marketing Institute. Here is the my prediction. Tips and Techniques | | | | | | | |
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CONNECT THE DOCS | WEDNESDAY, DECEMBER 14, 2011  Annual Content Marketing Retreat 2012
Do you want to learn what it takes to succeed with content marketing, with a drill down into the latest approaches, tools and services that make measurement, content creation, curation, publication and distribution more effective. Are you ready for the 2nd Annual Content Marketing Retreat in 2012 ? What: 2nd Annual Content Marketing Retreat When: January 26, 2012 at 9:00 AM Where: Whidbey Island Center for the Arts, Langley, WA Link: Register Now ! Russell Sparkman. Blog FusionSpark Twitter Fusionspark NewMedia2012. Content is essential, no matter what the marketing approach is. MORE >> -
CONNECT THE DOCS | FRIDAY, MAY 20, 2011  2011 #Nifty50 Top Twitter Women
Mothers Day 2011 was indeed a special day. Yes, I got the usual hugs and wishes from my 2 boys, family and friends. My 8 year old son Shakthi brought home a "I love you Mom" painting and also presented me with a "Breakfast Menu"(which included the mandatory cup of coffee for mom!). My 2 year old son Arya was getting on a flight from India to come see mom. He has been spoiled silly by his grandparents for the last couple of months.but let us not go there. After breakfast, May 9, 2011 only got better. urge you to follow the experts on the 2011 #Nifty50 Top Twitter Women list. MORE >> -
CONNECT THE DOCS | SATURDAY, APRIL 30, 2011 How to Craft White Papers that Generate Quality Business Leads?
Today white papers have become HOT marketing vehicles, and countless numbers of companies are using them to generate leads and grow their business. In fact, research conducted from leading industry analysts such as Marketing Sherpa, Eccolo Media, Tech Target, and Information Week all show that the vast majority of today’s business decision makers use white papers to make critical purchase decisions and learn about vendor solutions. Now there’s an online class that will teach you every phase of the white paper lead generation. eBook: “Crafting White Paper 2.0: Conferences MORE >> -
CONNECT THE DOCS | MONDAY, MARCH 28, 2011  Listen. Educate. Engage.
60 Speakers, 60 Minutes, 60 Ways “Personalization” is Revolutionizing the Field of Marketing as we know It. Tune in for FREE at 1pm EST n Tuesday March 29 for virtual conference Future of Marketing 2. Join me and several other world class marketing experts (including Guy Kawasaki , Charlene Li , David Armano , Bob Gilbreath , Tony Hsieh ) to learn how to personalize marketing. We marketers are busy in the trenches… we often find ourselves short on time to stop, think and plan to harness the fantastic power of tools that today’s technology provides us. Step 1. Listen. MORE >> -
CONNECT THE DOCS | WEDNESDAY, OCTOBER 26, 2011  Managing Content Marketing
There have been many blogs, books and other resources that discuss all aspects of content marketing… from the why to the what to the where…but oddly enough, rarely the how. Robert Rose and Joe Pulizzi have partenered to bring us the one and only Managing Content Marketing: The Real-World Guide for Creating Passionate Subscribers to Your Brand. Robert Rose is an expert in content marketing strategy, digital media, and the social Web. Joe Pulizzi is a leading author, speaker and strategist for content marketing. Joe Pulizzi Robert Rose @juntajoe @Robert_Rose. ClickLaunch Reviews MORE >>
- Content Marketing Playbook: Connect with your Customers CONNECT THE DOCS | SATURDAY, AUGUST 20, 2011
- Launch: Quickly Propel Your Business Beyond the Competition CONNECT THE DOCS | WEDNESDAY, JULY 27, 2011
- Happy Thanksgiving 2011 CONNECT THE DOCS | THURSDAY, NOVEMBER 24, 2011
- Why Author Needs to Be Your New Title? CONNECT THE DOCS | FRIDAY, SEPTEMBER 30, 2011
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