Tue.Mar 28, 2017

Client Bridge

Trending Sources

Why Your Business Needs Outbound Lead Generation

B2B Marketing Insider

Brands are becoming increasingly dependent on the internet. Consumers have changed the way they shop for the things they need and want, and savvy businesses have taken notice. Customers are now in control of the information they receive and the channels through which they get their information. This is why inbound marketing strategies are so. Demand Generation

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Why Agencies Need to Take Transparency More Seriously

Hubspot

The lack of transparency that often occurs between advertisers and their marketing partners has reached a tipping point. Advertisers have spoken loud and clear: They are tired of paying more and more for their digital advertising and seeing less and less return on investment from these efforts. Many advertisers are drawing a line in the sand. And good for them. A Need for Greater Transparency.

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Spring Has Sprung: 5 Content Creation Strategies to Grow Your Small Business [This Season]

B2B Marketing Insider

Spring is a time for new beginnings – and what better place to start than with your marketing plan? Today we’re talking small business and setting forth the strategies that will help you market smarter, not harder in the saturated world of content. Small businesses are not few and far between – companies with less […]. Content Marketing

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How to Create Facebook Lead Ads: A Beginner's Guide

Hubspot

If you're like most marketers, you're always on the search for ways to reach new audiences and generate leads. But did you know that according to BrightTALK, 80% of marketers report their current lead generation efforts are only slightly or somewhat effective? Typically, lead generation marketers collect information through form submissions on a website. And that's not ideal. Convinced? Download.

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Lead Generation Checklist

You spend a lot of time, energy, and money doing lead generation to capture leads but it's how you manage them that makes the difference between success and failure.

Sales email stats: what are the response rates in the UK?

IKO-Systems

Normally sales people send multiple follow-up emails to obtain a meeting. The ones automating follow-up emails with automated outreach scenarios send 5.1 emails on average. Response rate in follow-up emails. We all know salespeople do not send one single email when they try to get a meeting. They send multiple follow-up emails. appeared first on Sales automation.

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