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| Page 1 of 1 | Previous | Next | CK'S B2B BLOG DECEMBER 21, 2011  Mobile Marketing Video Clip: Key Imperatives to Close 2011. And Begin 2012! In a recent class lecture on mobile marketing, I hit on several key changes and imperatives and I wanted to share some of the snippets with you through the below 3-minute video. and how "better, faster, easier," is the mobile mantra for succees (be your audience consumer or executive). hope these points are helpful to you in closing 2011 and kicking-off 2012! In | CK'S B2B BLOG DECEMBER 24, 2011 CK On Mobile: Collection Of Video Clips All In One Place Just click around the below image to launch several videos (you'll see several hotspots when you roll your mouse over several parts of the graphic ). Videos are a collection of clips covering many facets, implications and best practices on mobile. Best of all, you don't have to leave the image to enjoy the video content. created this dynamic graphic through ThingLink — which was both fun and easy — and I can see many uses of it going forward. Gone are the days of flat, one-dimmensional images. B2B Social Media • B2B Mobile • About CK • CK's Web Site • Services • Contact CK •. | | | | | |
| CK'S B2B BLOG DECEMBER 17, 2011 New & Improved Branding For 2012 Apart from my consulting and speaking, I've been hard at work getting my own branding nipped, tucked and tweaked to kickoff 2012 with a bang! recently relaunched my B2B Mobile Revolution site (the site that houses my B2B Mobile Guide) and it was time to refresh the website that is core to my business, CKB2B , as well. Because just like people, brands need constant care and maintenance to grow, evolve and break new ground. with many more to come in 2012. And of course I feature a mobile-optimized version of the site as well. Here's wishing you — and your brands! | CK'S B2B BLOG DECEMBER 9, 2011 B2B Mobile Marketing: New Article On Mobile In BtoB Magazine Jon Vanzile interviewed me for his article, Going Mobile , that aired this week in BtoB Magazine (access the article here ). The piece addresses the surge of mobile devices, and skyrocketing opportunities of marketing through mobile. but hits squarely on the challenges with which today's B2B's are grappling. Here's some excerpts from the article: On the consumer side, mobile apps allowing people to remote-deposit checks with a simple scan or receive coupons after checking in to a location are taking off. It's enough to make a marketer tear her hair out.”. B2B Mobile Marketing | |
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