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| Page 1 of 1 | Previous | Next | B2BBLOGGERS OCTOBER 18, 2011  How To Market Internet Videos On Social Media Platforms The most powerful place on the web to market an Internet video is on social media platforms. Whether you are using Internet video to generate wider brand awareness, or as a tool to increase traffic to your website, the ‘word of mouth’ engagement social media websites provide is a truly unmatchable marketing resource. So, how do you effectively market your Internet videos on social media platforms? | B2BBLOGGERS OCTOBER 21, 2011  Evidence: Print Is Not Dead One of the most important decisions made in B2B marketing centers around choosing the right media (print, online, social, events, pr, tv/radio etc) to deliver your message. The question each year is how much of your budget do you assign to each category. Overwhelmingly marketers are being bombarded with the notion that print as a media is becoming a less relevant part of the mix. | | | | | |
| B2BBLOGGERS OCTOBER 19, 2011  A Focus On Revenue Is Not New Marketing Thinking Peter Drucker is attributed with saying that ?Business Business has only two basic functions – marketing and innovation. Why is marketing so important? Perhaps the answer lies in Phil Kotler’s point of view that: Marketing has the main responsibility for achieving profitable revenue growth derived from acquiring and retaining profitable customers. confess. But here’s the rub and the trap. | |
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