Social Networking – Organic? Strategic? or Gaming a System?
B2B Marketing Traction
JANUARY 4, 2013
Now that social media is used by more businesses, it’s become clear that there is a right (and wrong) way to use it. Social media is supposed to be an authentic and transparent online conversation with your peers – not a marketing ploy or a way to pull one over on your prospects. It’s designed to allow people like you and me to share information that we like.
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