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B2B Internet Marketing Strategies
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22 articles |
| Page 1 of 1 | Previous | Next | | | B2B INTERNET MARKETING STRATEGIES AUGUST 2, 2011 Best Buy’s Powerful Cloud API Marketing Strategy Cloud API marketing is not optional anymore in many industries, especially retail, media and technology. So naturally Best Buy—with retail customers who are very media and technology savvy—has pushed the boundaries of how to drive retail sales using powerful cloud API marketing strategies. Steve Bendt. Congratulations, you read the whole thing! | | | | | | | | | B2B INTERNET MARKETING STRATEGIES MAY 15, 2010 Debunking the Viral Coefficient Viral marketing has long been the Holy Grail of Internet marketing. But like the Holy Grail, it seems forever elusive, always slightly beyond your grasp. To the rescue comes the viral coefficient, just the magic elixir you need. All you have to do is point your viral coefficient to any number greater than 1, and you’ve officially “gone viral.” | B2B INTERNET MARKETING STRATEGIES OCTOBER 13, 2010 Cloud Marketing Triggering an Application Land Rush As software and Internet companies boost revenues with cloud marketing , they’re effectively triggering a land rush of new and innovative applications that would not have been economically viable any other way. The advantages of building a product on top of another company’s cloud marketing platform can be quite compelling. Simon Stanlake. | B2B INTERNET MARKETING STRATEGIES SEPTEMBER 14, 2010 Amazon’s Cloud Marketing Is Affiliate Marketing 2.0 Amazon revolutionized Internet marketing by putting affiliate marketing on the map back in 1996, turning every little mom-and-pop website into a revenue channel for Amazon. Today Amazon has turned to cloud marketing as the new and improved 2.0 version of affiliate marketing. Developers can tap into Amazon’s database of products, sellers and reviews. | | | | | | | | | - Maximizing the Time Value of Content
We all know about the time value of money. Getting money today is worth more than getting money tomorrow. But what happens when we turn the tables and look at the time value of content from the perspective of our prospects and customers? The implications of this lesson for content marketing professionals is profound. Jill Konrath. MORE >> - Stop Crossing the Chasm! Start Growing the Long Tail!
It’s time to question and even throw out many of the strategies in Geoffrey Moore’s iconic book, Crossing the Chasm. It’s been 20 years since Moore wrote the first edition, and it has become a staple of every Silicon Valley bookshelf ever since. Quick Primer on Crossing the Chasm. Stop & Think before Crossing the Chasm. Characteristic. MORE >> - The 5 Keys to Creating Viral Content Systematically
Content goes viral when each person who consumes the content passes it along to more than one new person on average. But what makes people want to pass information along en masse ? Thanks to a fascinating study performed by Jonah Berger and Katherine L. To get your content to go viral, make it: Awe-inspiring. Useful. Emotional. Surprising. Positive. MORE >> - The 5 Keys to Creating Viral Content Systematically
Content goes viral when each person who consumes the content passes it along to more than one new person on average. But what makes people want to pass information along en masse ? Thanks to a fascinating study performed by Jonah Berger and Katherine L. To get your content to go viral, make it: Awe-inspiring. Useful. Emotional. Surprising. Positive. MORE >> - Debunking the Viral Coefficient
Viral marketing has long been the Holy Grail of Internet marketing. But like the Holy Grail, it seems forever elusive, always slightly beyond your grasp. To the rescue comes the viral coefficient, just the magic elixir you need. All you have to do is point your viral coefficient to any number greater than 1, and you’ve officially “gone viral.” MORE >>
- Google’s Next Big Thing B2B INTERNET MARKETING STRATEGIES | SATURDAY, APRIL 24, 2010
- 3 Ways to Boost Revenues with a Cloud Computing Product Strategy B2B INTERNET MARKETING STRATEGIES | TUESDAY, JUNE 22, 2010
- 3 Ways to Boost Revenues with a Cloud Computing Product Strategy B2B INTERNET MARKETING STRATEGIES | TUESDAY, JUNE 22, 2010
- Google’s Next Big Thing B2B INTERNET MARKETING STRATEGIES | SATURDAY, APRIL 24, 2010
- The 4 Essential B2B Value Propositions B2B INTERNET MARKETING STRATEGIES | SUNDAY, APRIL 11, 2010
- High Growth Product Strategy Using Stack Integration B2B INTERNET MARKETING STRATEGIES | TUESDAY, JUNE 8, 2010
- News Flash for Cloud Marketers: The Cloud Just Went Mainstream B2B INTERNET MARKETING STRATEGIES | TUESDAY, AUGUST 17, 2010
- News Flash for Cloud Marketers: The Cloud Just Went Mainstream B2B INTERNET MARKETING STRATEGIES | TUESDAY, AUGUST 17, 2010
- Maximizing the Time Value of Content B2B INTERNET MARKETING STRATEGIES | TUESDAY, JULY 20, 2010
- The 4 Essential B2B Value Propositions B2B INTERNET MARKETING STRATEGIES | SUNDAY, APRIL 11, 2010
- High Growth Product Strategy Using Stack Integration B2B INTERNET MARKETING STRATEGIES | TUESDAY, JUNE 8, 2010
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