Are Webisodes Just for B2C? Who Hired Bob?
Anything Goes Marketing
FEBRUARY 24, 2008
Kraft has an interesting new microsite that follows the life of Bob at his workplace and his quest to replace the existing coffee machine with a Kraft Tassimo. Bob is one of those crazy co-workers that has a few screws loose. In fact, you could probably open a Home Depot with the trail of hardware he leaves. However, as someone that has seen like 20 different coffee machines at work over a span of three years that all produce putrid coffee that makes me run to the local Tim Horton's (Dunkin Donu
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