Sun.Feb 26, 2012

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B2B Lead-Gen: Top tactics for a crisis-proof strategy

B2B Lead Generation Blog

Tweet Do you remember the fire drills at school? The alarm went off, students got excited, and teachers marched them to the exits. They were a test of the schools evacuation plan — a calm, orderly process to follow should an emergency strike. ? Most lead-generation marketers are not in crisis, but many could use an orderly process to help combat challenges. asks Doyle. Click to enlarge.

Wisdom from the Most Influential PR Professional of the Century

grow - Practical Marketing Solutions

I had one of the biggest thrills in my career last week when I got to spend part of my day with Harold Burson , founder of Burson-Marsteller , the world’s largest PR firm. This is a man I have admired since my days as a college student. Mark: One of the things we talk about on my blog a lot is the new media — social media and the revolutionary ways that people can now communicate.

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Personally Inviting You to Join Me on Mad Marketing TV

Fearless Competitor

Mad Marketing TV is the world’s first TV-like marketing show and runs every Tuesday and Thursday, bringing you insights from top marketing experts and business leaders. You can find Mad Marketing TV at www.madmarketing.tv and on YouTube and all over the web. Just do a Google search for “Mad Marketing TV.” Interviews & Guest Appearances Mad Marketing TV

Why You’re Going to Buy More Google AdWords [Chart]

It's All About Revenue

by Egan Cheung | Tweet this For those that were not already acutely aware, when Google introduced personal search last October, they also encrypted all search terms when concurrently logged into any of their services (Gmail being the obvious one that most people leave logged on, with Google+ the fastest growing). Our logs are showing that this is affecting more than 26% of our searches and growing.

The Rise of the Customer Marketer

Explore the changes taking place in customer marketing from the perspective of customer marketers themselves.

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